Market Development Agronomist

Market Development Agronomist

The Market Development Agronomist (MDA) drives demand of services, technology and products using their technical expertise in agronomy/seed skills and advanced understanding of the services platform.

The Account Plan will be used to determine the specific owners, sellers and Sales Development Managers (SDM's) that the MDA will work with.

This is a remote role that will be working with customers in Southern Iowa.

Ideal candidate locations would be in the Ames, Fort Dodge or Des Moines areas.

Duty or Area of Responsibility

40% Advanced Acre Execution and Coaching w/Retail Sellers


* Enables the creation of new markets by using digital and services to drive revenue growth in these new markets.

Serves as the technical specialist in leveraging this strategy to differentiate our system.


* Coaches the Advanced Acre solutions strategy to assigned retail sellers and designated growers in conjunction with internal sales team as determined from Account Plans.


* Partners with the Implementation Specialist on clinic execution


* Conduct training opportunities to include CPP & Seed products, digital and services platform for identified retail locations (at the local level and at Answer Plot events) in collaboration with Sales Development Managers.


* Execute sales support and coaching based on the Account Plans.


* Train on new product innovation and execution through various venues such as Insight and/or Innovation trials, Answer Plots, clinics, etc.


* Facilitate virtual services, agronomic and product delivery through videos, etc.


* Provides Innovation/Insight trials direction and execution to identified owners and internal staff.

40% Non-Customer Facing: Partner with WinField United Product Managers


* Help inform and drive product pipeline by providing feedback and representation from local market.


* Create local insights and differentiated product positioning to aide in the seed and cpp selling story for the retail selling base in specified geography.


* Assist Product Managers to do internal trainings with Business Unit sales teams.

20% Non-Customer Facing Activities


* Actively engage in enhancing skill sets through the Center of Excellence (COE), internal training meetings, etc.


* Collaboration with key regional influencers (ex: basic partner agronomists)


* Attend regional/national meetings through business planning and creation of training plans, materials and pre-call preparation.

Responsible for the following Key Performance Indicators (KPI's):


* Meeting or exceeding defined region, BU sales and financial targets


* Call activity based on Salesforce entries


* Strategic imperatives


* Managing expenses within budget

Required Qualifications:


* Bachelor's degree in agriculture or business-related field plus 5 years of industry experience; or an equivalent of 10 years of successful work experience in agronomy


* Advanced deg...