Digital Brand Executive

Digital Brand Executive

Job Description

Your Job

You’re not the person who will settle for just any role.

Neither are we.

Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference.

Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands.

In this role, you’ll help us deliver better care for billions of people around the world.

It starts with YOU. 

Role Overview & Primary Accountabilities:

You’re not the person who will settle for just any role.

Neither are we.

Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference.

Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands.

In this role, you’ll help us deliver better care for billions of people around the world.

It starts with YOU.

This Digital Executive role is designed to provide fresh graduates/junior with the opportunity to learn and grow in social media, digital marketing, and e-commerce across the Malaysia and Singapore markets.

As a Digital Executive, you’ll be working closely with the team to support day‑to‑day digital activities while learning hands‑on skills that will help you grow in this field.

You will have the chance to explore performance media, content creation, data analysis, and platform management, with guidance from supervisor.

Performance Media Management


* Assist the team in the planning and implementing digital media campaigns across various channels including retailer’s search engines, social media, affiliate marketing, and not limited to CRM marketing


* Coordinate with external agencies or partners on campaign briefs and own the timely execution of a campaign across multiple platforms.


* Monitor campaign performance and provide support in optimizing strategies to meet KPIs and ROAS targets.


* Support the team during major campaigns to ensure smooth execution.

Content Support


* Assist in the development and execution of ecommerce content, including paid & organic media content planning, copywriting, UTM link generation and maintenance.


* Collaborate with creative team to help produce consumer-centric ad content and ecommerce campaign banners tailored for each platform


* Utilize tools like Meta analytics, and ecommerce platform reports to track and measure the effectiveness of marketing efforts.


* Support the team by preparing simple reports and sharing observations that can help improve results.


* Assist with post-campaign reviews to identify what worked and what can be improved.

Data & Reporting


* Utilize tools like Meta analytics, and ecommerce platform reports to track and measure the effectiveness of marketing efforts.


* Support the team by pre...