Power Quality League Marketing Leader

Summary

The League Marketing Leader is the voice of market for the League.

They are accountable for delivery of the League's mission in the market including market & competition analysis, business & launch support & market and business data consolidation.

They support the League roadmap definition & portfolio management.

League Marketing Leader collaborates with Marketing Managers from League , Leaders from other Leagues / LOB's to ensure alignment on roadmaps & needs.

The primary responsibilities of the PQ League Marketing leader would be to lead all the marketing activities along with OMOs (Offer Marketing Owners /offer Managers) and POs (Mkt Product Owners) in the league.

Own all angles of marketing mix management of PQ Products and Services and work on refreshment of Strategy with DP Strategy team and League leader.

In the Marketing leader responsibility, he/she will be working on Global transversal marketing topics on PQ such as Offer Optimization, Data Quality, PQ Marcom and other initiatives as a SPOC and they will work with OMOs and POs to drive these initiatives.

The second part of the responsibility is to act as the Offer Marketing Owner for the new initiatives in PQ to set up the PQ Digitization (Device Integration, Connect with Global digital services initiatives etc ), Digital Demand generation ( PQ visibility in EcoCare , Streamline PQ maintenance offer, PQ in Advisors etc ).

The role also requires assessing and prioritizing the customer and market requirements, working closely with Country offer managers, Commercial team, Supply chain and other cross functional team to deliver market-leading products.

Marketing leader also will be acting as a Coach/mentor for the League POs and OMOs in the marketing topics such as Positioning, Driving the business cases & Business plan with Country and Commercial team.

Pre-requisites

Very Good domain knowledge in Power Quality, Power Factor Correction and Harmonic along with very good knowledge in Power System Ecosystem.

This role demands very high Digital architecture knowledge (EcoStruxure) of Schneider electric over and above candidate's marketing attitude and Skills.

This role demands good knowledge about the Harmonics & its impacts in electrical networks, Harmonic Mitigation, Harmonic Generating sources etc as well as basic knowledge in Digital Signal Processing, Power Electronic, IGBT Technology, FFT is recommended.

It is essential to have the "Agile" mindset to drive the team and deliver the desired results through the Agile frame work.

Certifications and experience in Agile is highly recommended

Responsibilities

Topic

Marketing lead mission

League Marketing vision
Strategic initiatives towards the vision

Evolve league vision / strategy and keep it up-to-date
Ensure compliance between DP & league strategy
Make sure every stakeholder can understand his/her contribution to the vision/strategy
Drive strategic initiatives to achieve the league vision (new geography, segments, te...