Junior Digital Marketing Specialist CEE (maternity cover)

At Elanco (NYSE: ELAN) – it all starts with animals!

As a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets.

We’re driven by our vision of ‘Food and Companionship Enriching Life’ and our approach to sustainability – the Elanco Healthy Purpose™ – to advance the health of animals, people, the planet and our enterprise.

At Elanco, we pride ourselves on fostering a diverse and inclusive work environment.

We believe that diversity is the driving force behind innovation, creativity, and overall business success.

Here, you’ll be part of a company that values and champions new ways of thinking, work with dynamic individuals, and acquire new skills and experiences that will propel your career to new heights.

Making animals’ lives better makes life better – join our team today!

Junior Digital Marketing Specialist CEE – substitution for maternity leave (1 year).

Position Summary:

Junior Digital Marketing Specialist CEE (JDMC) is responsible for execution of key digital activities mainly in VET segment.

Countries in scope are mainly PL, HU where Elanco is strategically focusing to develop meaningful professional digital communication with the key stakeholders among veterinarians.

On this position Digital Specialist will work together with the country marketing in sales teams in order to execute all planned activities (website, mailing campaigns, Social media and other channels management).

 

Responsibilities:

Digital Marketing Specialist CEE (DMS) is responsible for operational execution related to all Digital projects and initiatives:


* Execute digital marketing strategies to meet business objectives,


* Diligently Manage all digital marketing channels in his/her responsibility (e.g.

website, blogs, emails, and social media) to ensure brand consistency,


* Measure ROI and KPIs and prepare digital marketing reports for campaigns,


* Cooperate with Marketing (CEE, Global), Global Digital team and local sales teams to improve customer experience through our company assets with a cohesive strategies,


* Stay up-to-date with digital technology developments.

Expected day to day activities:


* Regular content maintenance of the web-portals (Kentico CMS),


* Non-technical SEO implementation for company web-portals,


* E-mail campaigns execution and support (Veeva, Sales Force Marketing Cloud),


* Manage Social Media channels (if agreed in advance),


* Provide regular analytics  for company websites and social media (via use of Sprout Social) in order to improve tools reach and effectiveness,


* Regular monitoring of competitors digital activities and provide feedback to Elanco,


* Implementation of new digital tools,


* Provide trainings & support for digital tools.

Basic Qualifications (Must Have):


* Bachelor's degree (IT or Digital Marketing preferred),


* Minimum...