Sales Enablement Manager (Strategy)

Your Job

Georgia-Pacific Building Products is seeking a contribution motivated individual to join our marketing team as Manager, Sales Enablement Operations.

In this role you will be responsible for developing and implementing advanced strategies that help to accelerate our sales activations.

Your knowledge of how to leverage a CRM connect sales and marketing activities, create sales playbooks, and develop sales enablement best practices, will play a pivotal role in elevating our sales and marketing organizations.

This role will collaborate closely with the sales, marketing, and customer experience capabilities.

Our Team

Our Building Product's Marketing team is committed to achieving our vision by nurturing skilled people who develop partnerships with capabilities across our Gypsum, Structural Panels, and Lumber businesses and with our customers.

Together we work to set brand and marketing execution strategies that will help achieve business goals and create value for our direct customers and indirect purchase influencers.

What You Will Do



* CRM Optimization: Serve as subject matter expert in CRM, ensuring its effective utilization by sales and marketing teams.

Liaison between sales, marketing, and customer experience product teams to help develop enhancement roadmaps and provide ongoing team support.


* Sales Playbook Development: Lead the strategy and execution of impactful sales playbooks to support sales team onboarding and increase efficiencies within our sales process.


* Marketing Campaign Alignment: Collaborate closely with brand and campaign activation resources to align sales enablement with marketing campaigns to ensure campaigns are tracked within the CRM where appropriate.

Ensure sales teams have the necessary tools, content, and training to effectively leverage marketing campaigns with their customers.


* Content Development: Leverage insights and knowledge of the sales process to partner with brand and content marketing resources to help develop engaging and compelling sales collateral, presentations, sales scripts, etc.

that align with business and sales goals.


* Analytics and Reporting: Utilize data and analytics to measure sales and marketing performance, identify trends and provide actionable insights to sales and marketing teams.

Help develop reports and dashboards to enable sales and marketing teams monitor KPIs and make informed strategy decisions on sales enablement activities and investments.

Who You Are (Basic Qualifications)



* Bachelor's degree in business administration, marketing, or related field


* Experience working within or closely with a B2B sales organization


* Experience working effectively with cross-functional teams in a matrix organization


* Experience in CRM and Sales Enablement tools (e.g., salesforce®, Microsoft® Dynamics, Seismic®, ShowPad® etc.)


* Proven analytical skills and ability to interpret data to make informed decisions

At Koch compani...