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PSS GTM Programs

PSS GTM Programs

This role has been designed as 'Hybrid' with an expectation that you will work on average 2 days per week from an HPE office.

Who We Are:

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work.

We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today's complex world.

Our culture thrives on finding new and better ways to accelerate what's next.

We know varied backgrounds are valued and succeed here.

We have the flexibility to manage our work and personal needs.

We make bold moves, together, and are a force for good.

If you are looking to stretch and grow your career our culture will embrace you.

Open up opportunities with HPE.

Job Description:

Job Family Definition:

Develop and/or deliver integrated end-customer, go-to-market programs for one or more products, services and/or solutions within the global business unit or region.
Responsible for the development and/or delivery of integrated end-customer go-to-market (GTM) programs for one or more products, services and/or solutions.

Examples: Integrity servers, digital photography ecosystem, security solutions, CarePacks.

May be in global business unit or region, but must be focused on outbound (customer-facing) activities.

Defines and/or manages execution of GTM marketing strategies and tactical plans.

Develops/manages GTM program budgets.

Aligns organizations/processes to achieve program goals.

Develops and/or manages delivery of value propositions/messaging for assigned offerings.

Develops and/or executes awareness/consideration/preference (ACP) and/or demand generation campaigns.

Develops and/or executes upsell/cross-sell/attach efforts.

May manage customer-facing aspects of offering launch, refresh and end-of-life (EOL) programs.

May drive customer and partner development/relationships specific to GTM programs.

Determines GTM program goals/benchmarks and tracks/analyzes results using closed-loop analysis.

Drives continuous improvements to GTM efficiency and effectiveness.

Management Level Definition:

Applies basic foundation of a function's principles, theories and concepts to assignments of limited scope.

Uses professional concepts and theoretical knowledge acquired through specialized training, education or previous experience.

Develops expertise and practical knowledge of applications within business environment.

Acts as team member by providing information, analysis and recommendations in support of team efforts.

Exercises independent judgment within defined parameters.

Responsibilities:


* Perform analysis as required to drive/support GTM activities such as competitive GTM activity (spending trends, website content/presentation, promotional offerings) and synthesis of syndicated and/or primary research.


* Assist with execution of GTM programs as directed by man...




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