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Marketing Director, Dara Family Marketing Lead

At Johnson & Johnson, we believe health is everything.

Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:
Marketing

Job Sub Function:
Product Management

Job Category:
People Leader

All Job Posting Locations:
Beijing, China, CN027 Shanghai Gui Qing Rd

Job Description:

在 Johnson & Johnson,我们相信健康就是一切。 我们在医疗创新方面的实力使我们能够建立一个能够预防,治疗和治愈复杂疾病的世界,在这个世界中,治疗更智能,侵入性更低,并且解决方案是个性化的。 凭借我们在创新医学和医疗技术方面的专业知识,我们处于独特的地位,能够在当今的全套医疗保健解决方案中进行创新,以实现未来的突破,并对人类的健康产生深远的影响。 如需了解更多信息,请访问https://www.jnj.com/

Lead our marketing efforts for our Dara family products.

The ideal candidate will be responsible for developing and executing innovative marketing strategies that drive growth, enhance brand presence, and improve patient outcomes.

Major Duties & Responsibilities:


* Strategic Planning: Develop and implement comprehensive marketing plans to advance the Myeloma portfolio while aligning with overall business objectives.


* Market Analysis: Conduct thorough market research and analysis to identify trends, opportunities, and competitive landscape within the oncology sector.


* Brand Management: Oversee brand strategy and positioning, ensuring that marketing initiatives and activities resonate with healthcare providers and patients.


* Budget Management: Manage the marketing budget effectively, ensuring optimal allocation of resources to maximize ROI


* Stakeholder Engagement: Build and maintain strong relationships with key opinion leaders (KOLs), healthcare professionals, and industry stakeholders.


* Cross-Functional Collaboration: Collaborate with sales, medical affairs, and R&D teams to align product positioning and messaging across all channels.


* Team Leadership: Lead, mentor, and develop a high-performing marketing team, fostering a culture of collaboration and innovation.

Required Qualifications:

Required Minimum Education: Advanced degree (MBA, MD, PhD, or equivalent) in Life Sciences, Business, or related field.  

Required Years of Related Experience:10 Years+



* Industry Experience: A minimum of 10 years in marketing roles within the pharmaceutical or biotechnology industry, specifically in oncology.


* Sales Management Experience: At least 1 relevan...




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