Professional Omnichannel Lead

Description

Kenvue is currently recruiting for a Professional Omnichannel Lead

Start Date : December 2024

Who we are

At Kenvue, we realize the extraordinary power of everyday care.

Built on over a century of heritage and rooted in science, we're the house of iconic brands - including Neutrogena, Aveeno, Tylenol, Listerine, Johnson's and BAND-AID® Brand Adhesive Bandages that you already know and love.

Science is our passion; care is our talent.

Our global team is made up of ~ 22,000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers.

With expertise and empathy, being a Kenvuer means having the power to impact the life of millions of people every day.

We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours.

What you will do

As the Professional Omnichannel Lead , you will build the optimal Product technical training and professional model.

You will define the best strategy for Internal product capabilities and Professional route to market for key brands across Self Care, Skin Health & Essential Health to drive HCP recommendation.

You will develop, lead, and ensure execution of product capabilities and professional business plans.

You will as well support the brand teams on product capabilities and professional marketing activities (resources, budget, implementation plans, business insights).

Key responsabilities


* Build and ensure implementation of the capabilities & professional strategy including route to market
+ Defines training strategy & content to develop internal and external strategic capabilities (product/category).
+ Collaborates with RA, MA, BA & Marketing to adapt and align contents for internal and external product trainings.
+ Coordinate the preparation of training materials, as required, in accordance with SOPs and European processes
+ Accesses all the available training supports and defines the best-balanced model between F2F and Digital.
+ Uses market data and Professional marketing guidelines to build an omni-channel professional strategy including prioritization of HCP targets and brands, and optimal route to market.
+ Builds a 3-year business case and secures internal alignment and funding with the support from Cluster Professional team.
+ Champions digital as a key touchpoint for HCPs and drives omni-channel agenda.
+ Partners with cluster marketing team and other local markets in SEF to drive synergies, scale best practices and optimize plans.


* Lead development of professional marketing strategy and execution
+ Develops innovative professional marketing programs based on brand/product strategies and implements through professional detailing team and brand team.
+ Sets local professional marketing plans in line ...