Digital Analytics Mobile Apps - Vice President

We are reimagining the future of work at JPMorgan Chase and building digital products that fundamentally change the way our employees interact with the firm.

From engaging with content and building community, to accessing essential services, information, and tools - we are redefining what it means to work in the modern workplace.

Our employee digital products are at the center of every employee's day and we're expanding our team focused on the digital employee experience.

As a Digital Analytics Mobile Apps Lead in our Digital Employee Experience team, you will play a pivotal role in shaping and leading data strategies that align with the product development initiatives, with a focus on mobile products.

Reporting to the Head of Employee Experience Analytics, this individual is responsible for analyzing mobile app data while governing digital data collection frameworks, driving data-informed decisions, and delivering actionable insights to enhance app performance and user engagement.

Job responsibilities



* Lead and set the vision for mobile app analytics, develop strategies that enhance data collection, analysis and insight generation across all mobile platforms.


* Comprehensive knowledge of mobile app analytics implementation including mobile SDK, with proven success in tracking user behaviors, engagement, retention and conversions.


* Extensive experience in mobile app performance optimization, including the implementation and analysis of in-app events, push notification, and cross-platform tracking to drive app engagement and optimize user journey


* Establish KPIs that align with business objectives, use analytics to provide strategic guidance on mobile app feature development, product enhancements, and personalization efforts.


* Craft and present compelling data-driven stories to influence product development and strategic decisions, ensuring all stakeholders understand the impact of data on product performance.


* Collaborate effectively with Digital Product Owners on the product roadmap feature scoping, and enhancements to ensure data-driven decisions shape user experience and produce functionality.


* Translate business goals into detailed technical specifications for the engineering team, define acceptance criteria, and ensure accurate analytics implementation through rigorous data governance and hygiene practice.


* Support the optimization and implementation of digital analytics frameworks using advanced tag management systems such as Adobe Launch, Google Tag Manager, or Tealium to improve data collection accuracy and functionality.


* Stay ahead of industry trends, emerging technologies, and best practices in mobile app analytics.

Identify opportunities for implementing cutting-edge tools and methodologies.

Required qualifications, capabilities, and skills



* Minimum 7 years of experience or equivalent expertise in product analytics or general digital analytics.


* Proficient in dig...