Content Analytics Manager - Vice President, Wealth Management
Work for a company who gives you a platform to do amazing things.
As a Content Analytics Manager, you will direct the book of work for other analysts as well as be expected to own hands-on, technical work.
We're looking for exceptionally creative, ambitious, \"data curious\" thinkers and statisticians who can help take our digital content to the next level.
The Data & Analytics team is the engine that powers JPMorgan Chase with insights to create competitive advantages for our business and deliver value for our customers.
We have unified data and analytics talent across the firm and encompass a variety of disciplines including data science, business intelligence, data publishing, automaton, and governance.
Within this organization, our Analytics teams leverages industry-leading data science techniques and quantitative methods to convert data into meaningful insights that enable the firm to drive value and an outstanding customer experience.
The industry is rapidly changing, and JPMorgan Chase is transforming our wealth management business to accelerate growth.
We are looking for talented Analytics Manager to help execute our analytic strategies for the JPMorgan Wealth Management (JPMWM) business unit which includes dedicated financial advisors, pooled remote advice, and our online investing platforms.
This role will be central in delivering insights to personalize messaging and optimize performance for our wealth management content across public, owned, and earned channels.
Job Responsibilities
* Partner with key executives and decision makers to define an annual book of work that leverages descriptive, diagnostic, and predictive/prescriptive analytics approaches to measure and optimize the performance of wealth management digital content
* Develop and execute a testing strategy to determine the content content types and categories most likely to engage prospects at different points in the sales and marketing funnel
* Analyze website clickstream data to tease out the pattern of behaviors that lead to habituation in content engagement
* Guide team members to improve their analysis by testing new data, identifying false positive/negatives, or editing their storyline to be more impactful
* Develop a dashboard to measure the end-to-end performance of digital tactics from account application start thru completion and funding across different traffic sources
* Partner with content leads, journey owners and channel owners on a roadmap to onboard new capabilities that will enable optimization and scale of our content platform
Required qualifications, capabilities, and skills
* Have a demonstrated history of managing world class teams of high performing quantitative analysts and data scientists in the delivery of analytics and machine learning to improve marketing and sales outcomes
* 8+ years' of experience within the Data and Analytics space; possess a unique combination of technical skills, mathematical k...
- Rate: Not Specified
- Location: Columbus, US-OH
- Type: Permanent
- Industry: Finance
- Recruiter: JPMorgan Chase Bank, N.A.
- Contact: Not Specified
- Email: to view click here
- Reference: 210565525
- Posted: 2024-10-17 09:09:22 -
- View all Jobs from JPMorgan Chase Bank, N.A.
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