Brand Manager - U by Kotex

Brand Manager - U by Kotex

Job Description

You’re not the person who will settle for just any role.

Neither are we.

Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference.

Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands.

In this role, you’ll help us deliver better care for billions of people around the world.

It starts with YOU. 

The Brand Manager is a skilled marketer accountable for driving business planning and marketing execution for the U by Kotex® Kimberly-Clark North America business.  The desired outcome is sustainable organic growth with a clear foundation of consumer insights, brand positioning and innovation and marketing plans that result in sales, profit, share and equity gain.

As a Brand Manager, you will focus on the consumer and put them at the center of everything you do.

You will provide work direction to Associate Brand Managers while also influencing cross-functional internal & external partners in a matrix organization to include R&E, Supply Chain, Finance, Insights & Analytics, Sales, and Agencies (i.e.

Media, PR, Creative, Social).

This role reports to the Senior Brand Manager.

U by Kotex® aims to ensure a period never gets in the way of any woman's progress.

Kimberly-Clark created the period care category with the launch of the Kotex brand 100 years ago, and today, its products are trusted by millions of women in more than 100 countries to provide outstanding protection and inspire confidence that period or not, she can.

 In this role you will:


* Understand all levers of the P&L, be proactive in identifying marketing line-item opportunities


* Leverage trends, tools, and technology to build strong marketing plans to grow and win with consumers


* Execute development and deployment of consumer-inspired marketing plans across traditional media, digital and retail channels


* Demonstrate strong understanding of marketing levers including Distribution, Pricing, Merchandising, Innovation, Advertising and eCommerce


* Earn full trust and buy in from leaders, peers, teams, and external partners by always doing the right thing for the company, brand, consumer, and customer


* Mobilize and inspire an inter-agency and cross functional team, generating collaboration and commitment to achieve project goals with a sense of urgency


* Consistently deliver against marketing objectives, achieving transformational results and shaping forward-looking brand vision


* Set stretch goals, drive fact-based decisions, anticipate external opportunities and/or threats and act on them and bring projects from concept to execution


* Provide regular coaching and support development of Senior Associate Brand Manager / Associate Brand Manager

About Us

Huggies®.

Kleenex®.

Cottonelle®.

Scott®.

Kotex®.

Poise®.

Dep...