Associate Marketing Manager, ORSL

Description

Kenvue is currently recruiting for:

Associate Marketing Manager, ORSL

This role will lead and deliver a consistent and distinctive brand that meet and advances the category prototype in close collaboration with key functions in Kenvue, especially the Scientific Organization, Technology, Supply Chain and regional Commercial Organizations.

This position reports into the Marketing Director - Rehydration and is based at Singapore.

Who We Are

At Kenvue , we realize the extraordinary power of everyday care.

Built on over a century of heritage and rooted in science, we're the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® and BAND-AID® that you already know and love.

Science is our passion; care is our talent.

Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers.

With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day.

We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours.

For more information click here.

What You Will Do

The Associate Marketing Manager, ORSL is responsible to deliver winning brand building plans to address meaningful opportunities and threats as they arise.

You will develop and ensure the implementation of, consistent and aligned global comms, content, playbooks (Influencer/HCP/Shopper) consistent with SOBG principles and roll out to rest of world through the deployment teams.

You will develop the global brand pipeline ensuring sufficiency and freshness needs met for the BMCs and bring the Kenvue Promise to life.

Key Responsibilities

Brand & connections excellence :


* Ensure markets and region compliance to aligned brand strategy, and positioning


* Rollout comms, content, playbooks to markets/clusters in region, editing only for regional nuances as agreed with Global segment


* Ensure adoption & execution of SOBG principles across markets


* Support creation of HCP & Influencers strategy, playbook and executional framework, including regional congress, contact & sampling strategy


* Create brand building activities as per 3 yr operating plan and support execution in market.


* Measure, track, and report brand, category, and competitive performance as applicable

Innovation and portfolio excellence :


* Support development of innovation pipeline as per stage gate governance & market prioritization


* Ensure adoption of Portfolio Strategy, price, pack architecture, including any RGM, SPM regionally led actions


* Co-ordinate any Master text Artwork amends through Veraciti, adhering to global design guidelines


* Support Quality & compliance issues as they pertain to marketing, ensuring effective comms & mitigation plan with cross functional...