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Health Care Professional Marketing Engagement Lead, Northern Europe

Description

Health Care Professional Engagement Lead, Northern Europe

Located: High Wycombe, UK (Hybrid)

Who we are

At Kenvue, we realize the extraordinary power of everyday care.

Built on over a century of heritage and rooted in science, we're the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® and BAND-AID® that you already know and love.

Science is our passion; care is our talent.

Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers.

With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day.

We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours.

What will you do

We now have an excellent opportunity for a Healthcare Professional Engagement Lead to join our business.

Working within the Northern Europe Marketing Team, you will lead the Healthcare Professional (HCP) strategy and engagement Plan in Northern Europe, driving HCP recommendation of the Northern Europe portfolio to drive brands' penetration growth and increase NTS, reporting to the Head of Marketing in Northern Europe.

You will lead the HCP Excellence Team in Northern Europe, work closely with the Global HCP Excellence Team, and represent Northern Europe as a key cluster.

Your role will be to disproportionately grow the share of recommendation for the HCP-driven portfolio, managing a team of six people.

Internally, you will work closely with all the functions across the organisation and be responsible for deploying the HCP strategy and engagement and driving excellence in execution across all countries in the NE Cluster (UK, Ireland, and Nordics).

Applications close 19 th April

Key Responsibilities

• Own the professional brand strategy & HCP engagement across Northern Europe for the defined HCP-endorsed and prescription brands to increase reach and drive HCP recommendation.

• Own the capability plan and sharing of best practices, working closely with the Global HCP Excellence Team.

• Strategically consider alterations to the healthcare environment and implement innovative support packages that assist the sales team in achieving market growth and share acceleration.

• Adapt and deploy the HCP Strategy & Content sourced by the global team and locally adapted across all relevant HCP audiences to drive brand growth

• Connect with HCPs, KOLs to identify key insights, translate them into engagement opportunities and drive HCP engagement

• Work closely with customer development teams and retailers on the strategy and execution of omnichannel pharmacy, HCP activation & Route to Market plans.

• Lead all scientific engagement plans, including HCP conferences, advisory boards etc, using Global HCP content and adapting it as necessary t...




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