Senior Brand Manager - Cottonelle® Flushable Wipes
Job Description
You’re not the person who will settle for just any role.
Neither are we.
Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference.
Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands.
In this role, you’ll help us deliver better care for billions of people around the world.
It starts with YOU.
Are you ready to lead one of the most iconic brands in Family Care? As Senior Brand Manager for Cottonelle® Flushable Wipes, you’ll own a $300M business and shape the future of a category that touches millions of lives every day.
This is your opportunity to drive growth, inspire innovation, and make a lasting impact.
What You'll Do:
* Lead the Brand Vision: Champion Cottonelle® Flushable Wipes positioning and strategies, galvanizing teams around bold ideas that deliver breakthrough products and programs.
* Own the P&L: Manage a $300M business with full accountability for net sales, market share, and operating margin.
* Drive Strategic Planning: Oversee Strategic Business Plans, Annual Operating Plans, and commercialization of initiatives from concept to shelf.
* Influence Across Functions: Partner with R&D, Product Supply, Sales, and Agencies to bring big ideas to life in a matrix organization.
* Deliver Executional Excellence: Manage an 18-month commercial program plan and ensure flawless execution with retail partners.
* Optimize Performance: Use real-time insights to protect profitability, close gaps, and identify growth opportunities.
* Shape Go-to-Market Strategy: Lead DPSM, pricing, and channel-specific strategies to maximize presence and impact.
About Us
Huggies®.
Kleenex®.
Cottonelle®.
Scott®.
Kotex®.
Poise®.
Depend®.
Kimberly-Clark Professional®.
You already know our legendary brands—and so does the rest of the world.
In fact, millions of people use Kimberly-Clark products every day.
We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.
At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact.
We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity.
It’s all here for you at Kimberly-Clark.
Led by Purpose.
Driven by You.
About You
You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
You love what you do, especially when the work you do makes a difference.
At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve re...
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Type: Permanent Location: Chicago, US-IL
Salary / Rate: Not Specified
Posted: 2025-11-01 08:02:03
In Some Jobs You Take Orders.
In This One, You Write History
Join the healthcare information technology team that’s turning drug and medical device data into knowledge used by thousands of hospitals; the majority of U.S.
health plans, retail pharmacies, and pharmacy benefit managers; and millions of healthcare decision makers throughout the world.
Partnering with our information system developer and healthcare institution customers, you’ll help evolve leading-edge thinking into reality and make a measurable difference in improving human health.
We’re looking for people who are: Intelligent.
Productive.
Committed.
Willing and able to go above and beyond.
Passionate about making a difference.
Innovative.
Energized.
And want to play an essential role in a successful company’s continued growth.
Are you ready for this exciting challenge?
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The Product Marketing Manager (PMM) is a strategic contributor responsible for the marketing success of some of FDB’s most impactful and innovative solutions.
This role blends deep healthcare domain knowledge with modern B2B marketing expertise.
The ideal candidate will be a creative strategist, flawless communicator, and technical marketer who can translate complex clinical and software concepts into compelling stories that drive demand, engagement, and adoption.
This individual is responsible for the creation and execution of marketing programs to support the commercial success of various FDB solutions; and collaborates with product managers, subject matter experts, outside vendors, the VP of marketing, and other commercial team members to create marketing plans and implement strategies and tactics for product launches, demand generation, upselling, cross-selling, lead nurturing, etc.
to help drive revenue.
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*This is a hybrid role working out of either the South San Francisco, California or Carmel, Indiana office.
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KEY RESPONSIBILITIES:
Strategic Leadership for Assigned Product Lines and Verticals
* Own and drive comprehensive go-to-market strategy for assigned product lines, ensuring commercial readiness and internal alignment
* Act as the marketing liaison for assigned product lines and verticals with Product Management, Sales, Customer Success, and FDB’s SMEs to align messaging, growth targets, and customer needs
* Lead positioning, segmentation, competitive differentiation, and voice-of-customer initiatives
Innovation and Campaign Excellence
* Design and execute integrated marketing campaigns using AI-powered tools, account-based marketing (ABM) platforms, marketing automation, and emerging B2B strategies
* Experiment with and implement new digital formats—such as interactive demos, intelligent personalization, predictive targeting, and content scaling via AI
* Collaborate closely with the digital and sales operations teams to ensure segmentation, scoring, attributio...
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Type: Permanent Location: South San Francisco, US-CA
Salary / Rate: Not Specified
Posted: 2025-10-29 07:24:51
