CoBrand GTM Strategy and Execution Lead

Shape how innovative CoBrand credit card products and experiences come to life.

In this highly collaborative role, you will turn bold ideas and partner priorities into strategies and solutions that create meaningful value for our customers and partners.
Job Summary
As a CoBrand GTM Strategy and Execution Lead in CoBrand Credit Card, you will drive the strategy, planning and cross-functional execution required to bring new products, portfolio enhancements, partner capabilities and platform changes to market.

You will connect business and partner priorities with product and technology roadmaps, translating strategic objectives into actionable initiatives.

You will work across teams to navigate dependencies, establish clear ownership and ensure complex initiatives are positioned for successful delivery.
Job responsibilities


* Maintain an integrated portfolio view of CoBrand launches, product enhancements, partner capabilities, modernization efforts and platform migrations


* Translate portfolio and partner priorities into product initiatives, requirements, milestones, dependencies and sequencing decisions


* Lead go-to-market coordination for complex credit card launches and portfolio enhancements across product, technology and business teams


* Connect near-term product launches and partner priorities with longer-term platform and capability roadmaps


* Identify and resolve portfolio-level conflicts involving timing, technology capacity, prerequisites, ownership and competing priorities


* Drive readiness across acquisition, rewards, benefits, servicing, digital experiences, partner integration and other customer-facing capabilities


* Serve as an integration point between portfolio teams and product and technology organizations, ensuring business needs are understood and actionable


* Coordinate cross-functional discussions to establish appropriate product, architecture and technology approaches for complex initiatives


* Partner with portfolio and capability teams to develop future-state customer experiences and CoBrand capabilities


* Develop business cases and incorporate competitive and customer insights to support product prioritization and investment decisions


* Identify opportunities to develop scalable strategies and capabilities that create value across multiple CoBrand partner portfolios

Required qualifications, capabilities, and skills


* 5 or more years of experience or equivalent expertise in product management or a related domain


* Demonstrated ability to lead product strategy and execution across complex, cross-functional initiatives


* Strong product execution and program leadership skills, with the ability to manage multiple initiatives simultaneously


* Advanced knowledge of the product development life cycle, from discovery through implementation and value realization


* Experience leading product life cycle activities including discovery, ideation, strategic...