Offer Marketing Manager-Industrial Control & Automation

Who are we?

Schneider Electric is a global specialist in energy management and automation.

We are dedicated to supplying our customers with safe, reliable, and sustainable energy solutions.

We invent technologies that will transform the places where we live, work and play.

Position Summary

The Offer Marketing Manager for Industrial Control & Automation is responsible for defining, managing, and growing the portfolio of industrial control, visualization, supervisory control, and edge automation solutions.

Acting as the business owner of the offer portfolio, the role drives growth, profitability, market leadership, customer adoption, and portfolio competitiveness across segments.

The position serves as the bridge between customers, sales teams, system integrators, engineering, software teams, and global offer management organizations to ensure the portfolio addresses evolving market demands and digital transformation trends.

The responsibilities are including market analysis, customer engagement, business strategy, lifecycle management, commercialization, and sales enablement.

Scope of Responsibility

Hardware Offers


* Programmable Logic Controllers (PLCs)


* Safety PLCs


* Remote Terminal Units (RTUs)


* Edge Controllers


* I/O Systems


* Industrial Gateways


* Industrial Networking Products

Software Offers


* Human Machine Interface (HMI) Software


* SCADA Systems


* Industrial Edge Software


* Digital Twin Solutions


* Industrial Data Platforms


* Visualization and Analytics Solutions


* Industrial Software Subscriptions


* Software Lifecycle and Maintenance Services

Key Responsibilities

Portfolio Strategy & Business Ownership


* Define and execute the growth strategy for the Control & Automation portfolio.


* Build and maintain product roadmaps aligned with market trends and customer needs.


* Manage the entire offer lifecycle from launch to phase-out.


* Identify portfolio gaps and new growth opportunities.


* Drive portfolio expansion into emerging industrial and digital automation markets.

Market Intelligence & Competitive Positioning


* Monitor industry trends and technology evolution.


* Conduct competitive benchmarking and market analysis.


* Analyze customer requirements across targeted segments.


* Develop market-entry and expansion strategies.


* Translate market insights into product and business initiatives.

Customer & Partner Engagement


* Engage directly with strategic customers and key accounts.


* Build relationships with End Users, OEMs, Machine Builders, System Integrators, EPCs, Consultants and Technology Partners


* Convert customer insights into future portfolio requirements and enhancements.

Commercial Management


* Own revenue, profitability, and market share objectives.


* Develop pricing and commercial strategies.


* Establish portfolio performance metrics and dashboards.


* Ensur...