Manager Marketing Communications

Job Requirements

Experience:6-8 years

Qualifications: Graduate / PG in Communications / Related field

Skills: •Strategic thinking

•Excellent verbal, writing, storytelling, and presentation skills

•Content generation and management

•Innovative approach towards projects/assignments

•Networking and problem-solving

•Ability to manage multiple priorities in a fast-paced environment

•Attention to detail

•Strong stakeholder management skills

Essential: Proficiency in Integrated communication, including Marketing Communications and Digital Engagement.

Exposure in developing and executing integrated communications campaigns that establish the organization as a thought leader and translate into higher visibility for the organization.

Preference: Prefer candidates experienced in B2B communications.

Prior experience in the Healthcare domain will be an added advantage.

Key KPIs:

•Responsible for integrated communications, planning, and execution of communication strategies for Siemens Healthineers in Zone India.

•Support the businesses to attain their business goals through 360-degree communication strategies, plans, budgets, and execution.

Ensure that the organization has a competitive advantage in the marketplace and creates a preference for its products/ services/ solutions.

•The role encompasses the implementation of internal as well as external communications by coordinating with various stakeholders to implement effective campaigns.

•The candidate should be an ideas person with an interest in working on multiple platforms including online, digital, AV, events, and exhibitions.

•Ensure visibility for the business amongst the internal as well as external target audience.

•Ability to manage end-to-end communication campaigns and align the messaging across multiple audiences and platforms.

Experience in measuring communication effectiveness and using insights to optimize campaigns.

•To support and coordinate with communication colleagues within the Zone India and global teams for regular updates, developments, and communication updates.

•Study competitive communication activities and proactively devise tactical communication to capture market share and influence the brand image.

•Responsible for managing content across all communication platforms for the given area of responsibility.