Associate Brand Manager (Multiple)

Description

Kenvue is currently recruiting for a:

Associate Brand Manager (Multiple)

What we do

At Kenvue , we realize the extraordinary power of everyday care.

Built on over a century of heritage and rooted in science, we're the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® and BAND-AID® that you already know and love.

Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.

We are passionate about insights, innovation and committed to delivering the best products to our customers.

With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day.

We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours.

For more information , click here .

Role reports to:
Senior Brand Manager, US Pepcid

Location:
North America, United States, New Jersey, Summit

Work Location:
Hybrid

What you will do

The Associate Brand Manager is responsible for supporting sales staff by creating and enhancing sales materials, coordinating trade shows and conferences, and evaluating marketing programs.

You will analyze market conditions, recommend strategies to expand sales, and assist in product development and market research activities:

Key Responsibilities


* Spearhead innovative brand campaigns and develop integrated marketing strategies that resonate with target audiences while leveraging data-driven insights to optimize engagement and align with long-term brand vision and business objectives.


* Collaborate cross-functionally with marketing, sales, product teams, advertising agencies, and internal teams to craft cohesive brand narratives, oversee product packaging, advertising campaigns, and point-of-purchase initiatives ensuring alignment with brand strategy.


* Analyze competitive landscapes, consumer trends, and market conditions to proactively identify opportunities and threats for brand differentiation, growth, and provide actionable recommendations to senior management.


* Develop and implement strategic sales and marketing plans to support brand growth and profitability, including monitoring sales forecasts and market demand, and adjusting strategies proactively to meet business objectives.


* Provide comprehensive support to sales teams through creation and continuous improvement of sales and presentation materials based on market research insights.


* Coordinate and manage trade shows, conferences, and other promotional events to enhance brand visibility and engagement.


* Conduct thorough evaluations of sales and marketing program effectiveness, recommending and implementing improvements to optimize outcomes.


* Lead feasibility assessments for new product development projects, i...