Gerente de Trade Marketing - Pet Health

At Elanco (NYSE: ELAN) – it all starts with animals!

As a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets.

At Elanco, we are driven by our vision of Food and Companionship Enriching Life and our purpose – all to Go Beyond for Animals, Customers, Society and Our People.

At Elanco, we pride ourselves on fostering a diverse and inclusive work environment.

We believe that diversity is the driving force behind innovation, creativity, and overall business success.

Here, you’ll be part of a company that values and champions new ways of thinking, work with dynamic individuals, and acquire new skills and experiences that will propel your career to new heights.

Making animals’ lives better makes life better – join our team today!

Your Role:

As Trade Marketing Manager, you will translate Elanco’s brand strategy into commercial execution across Direct Sales and Distribution channels in the Pet Health market.

You will lead channel and segment plans for Pet Retail, Veterinary Clinics, and Distribution, helping partners and customers prioritize the Elanco portfolio.

The role will drive sell-out growth, improve return on marketing investment, and strengthen execution through the Perfect Store framework and data-driven performance management.

Your Responsibilities:



* Develop and execute Trade Marketing strategies and channel plans across Pet Retail, Veterinary Clinics, Direct Sales, and Distribution, including launches, promotions, loyalty initiatives, and point-of-sale execution.


* Define and monitor Perfect Store standards, visibility, share of shelf, and numerical distribution through field visits, execution audits, and corrective actions.


* Lead performance management through key performance indicators such as sell-out, return on investment, share of shelf, and Perfect Store metrics; conduct business reviews with Sales and Distribution partners and recommend course corrections.


* Lead, coach, and develop the Trade Marketing Analyst while influencing Sales, Technical, Marketing, distributors, and external partners to achieve aligned execution targets.


* Manage Trade Marketing operations, including supplier selection and performance, event coordination, promotional material approvals and distribution, supplier agreements and payments, campaign implementation, and Opex planning and monitoring.

What You Need to Succeed (minimum qualifications):



* Bachelor’s degree in Marketing, Business Administration, Engineering, Economics, Veterinary Medicine, or a related field.


* 8+ years of Trade Marketing experience, preferably within the Pet Health, fast-moving consumer goods, or over-the-counter industries.


* Proven experience leading and developing teams, with the ability to influence cross-functional teams and external partners without direct authority.


* Strong background in managing execution ...