Group Product Director, HCP, Sjogren's Disease

At Johnson & Johnson,we believe health is everything.

Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented, treated, and cured,where treatments are smarter and less invasive, andsolutions are personal.Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.Learn more at jnj.com .

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world.

We provide an inclusive work environment where each person is considered as an individual.

At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:
Marketing

Job Sub Function:
Advertising & Promotions

Job Category:
People Leader

All Job Posting Locations:
Horsham, Pennsylvania, United States of America

Job Description:

Johnson & Johnson Innovative Medicine is recruiting for a Group Product Director, HCP, Sjogren's Disease located in Horsham, PA.

About Innovative Medicine

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements.

Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at https://www.jnj.com/innovative-medicine.

Group Product Director, HCP, Sjogren's Disease is the HCP marketing leader responsible for marketing strategy and execution.

The GPD, nipocalimab Sjogren's Disease, is the HCP leader for the brand.

This role is also accountable for market development strategy and HCP launch lead.

Core responsibilities include but are not limited to:


* Developing an integrated strategic plan for nipocalimab Sjogren's Disease (in-market indications and overall branding experience.


* Maximize marketing communications to physicians, patients and thought-leaders through broad omnichannel promotion including non-personal, personal, peer, and consumer advertising.


* Work in conjunction with partners across the Rheumatology TA, developing annual marketing plans to optimize growth and overall access to providers and patients


* Lead the translation of insight to strategy to execution and partner with multiple functions including Sales, Sales Training, Analytics, Strategic Customer Group, Medical Affairs, PECs, Global Strategic Marketing, Communications, US Immunology brand leads, Supply Chain, and outside vendors in order to effectively execute key commercial activities and achieve business goals.


* Coordinate and provide input to critical processes related to investor relations narrative, business planning, marketing plans, market research, business performance tracking and reporting
...