Product Director, Patient Marketing, Bladder Cancer

At Johnson & Johnson,we believe health is everything.

Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented, treated, and cured,where treatments are smarter and less invasive, andsolutions are personal.Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.Learn more at jnj.com .

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world.

We provide an inclusive work environment where each person is considered as an individual.

At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:
Marketing

Job Sub Function:
Advertising & Promotions

Job Category:
Professional

All Job Posting Locations:
Horsham, Pennsylvania, United States of America

Job Description:

Johnson & Johnson is currently recruiting for a Product Director, Bladder Cancer Portfolio, Patient Marketing located in Horsham, PA.

About Oncology

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements.

Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Our Oncology team is focused on the elimination of cancer by discovering new pathways and modalities to finding treatments and cures.

We lead where medicine is going and need innovators with an unwavering commitment to results.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at https://www.jnj.com/innovative-medicine

The Product Director will be accountable for leading the nurse and patient focused strategies and execution for Erda-iDRS and INLEXZO treatment in the Bladder Cancer disease state.

In this role, you will focus both on the development of strategies and tactics for adequate nurse education, as well as optimal patient support and activation strategies, including insight generation, strategy development, strategic media planning, content development, and tactical execution.

The Product Director will work with a cross functional team of brand partners, field sales, internal partners, and agency partners to help support bladder cancer patients.

Position Description:



* Leads development of comprehensive marketing plans, including strategy, positioning, and messaging, to achieve business goals


* Ensures strategies, marketing assets and tactical plans are developed and performed in close partnership with Global Commercial Strategy Organization, Sales, Sales Learning & Development , Medical Affairs, and key internal partners


* Develops content with learning and development team for sales meetings and ongoing field development to support brand strategies


* Lead...