Digital Marketing Executive - IHG Cairo Citystars

A little taste of your day-to-day:

Every day is different, but you’ll mostly be:


* Support the Digital Marketing Team in executing the digital and social media strategy across the three hotels, ensuring consistent and engaging brand storytelling across all digital platforms.


* Develop creative content concepts aligned with hotel campaigns, promotions, and brand positioning.


* Create engaging captions and social media content that reflect the hotels’ tone of voice and brand identity.


* Identify real-time content opportunities across hotel operations and capture live moments, activations, and trending content when required.


* Assist in preparing creative briefs and shot lists for agency-led photoshoots and filming activities.


* Assist with and, where required, lead on-property content shoots, ensuring smooth coordination and communication between departments.


* Maintain and organize the hotels’ digital content library to ensure content is readily available and properly managed.


* Create timely in-house photo and short-form video content to maintain consistent posting frequency between agency shoots.


* Assist in planning, executing, and optimizing digital marketing campaigns across Google Ads, Facebook, Instagram, and other online channels.


* Support monthly content calendars and post scheduling across social media platforms.


* Monitor social media engagement and assist with basic content performance reporting.


* Coordinate and assist with delivering agreed marketing strategies, promotional activities, collateral, and in-house merchandising.


* Promote the hotels’ marketing activities, including Food & Beverage, Rooms, Events, special events, sponsorship opportunities, merchandising campaigns, and exhibitions.


* Collaborate closely with the Sales, PR, Design, and other hotel departments to create cohesive marketing activities aligned with overall business goals.


* Assist with monitoring ongoing marketing campaigns and preparing monthly and quarterly reports highlighting results and next steps.


* Support the Digital Marketing Team in maintaining a strong and consistent online presence for the hotels.


* Promote teamwork and quality service through daily communication and coordination with other departments.


* Comply with Hotel Rules and Regulations and provisions contained in the Employment Handbook.


* Comply with Company Grooming Standards and maintain a high standard of personal hygiene and professional appearance at all times.


* Comply with Time and Attendance Policies and actively participate in training and development programs to maximize opportunities for personal and professional development.


* Demonstrate understanding and awareness of all policies and procedures relating to Health, Hygiene, and Fire Life Safety.


* Familiarize yourself with emergency and evacuation procedures and ensure all security incidents and accidents ...