Communications Strategy Supervisor

TRG seeks a communications supervisor who is eager to grow major brands and turn evidence-based theory into real-world practice.

Join our Strategy Collective, a cross-disciplinary team of strategists specializing in brand, communications, media investments, and analytics.

Were looking for a supervisor to join our growing team with a passion for evidence-based marketing and a strong understanding of the econometric drivers of advertising profitability and how to apply them in the real world.

The Communications Strategy discipline is responsible for the design and stewardship of adaptive systems of communications influence, rather than static media plans orchestrating paid, owned, partnered, and experienced touchpoints as an interconnected system that continuously builds mental availability across contexts, channels, and time.

Your goal is to increase brands mental availability by building and refreshing memory structures across buying situations at scale.

You will collaborate closely with fellow strategists in our Strategy Collective, plus our new business, brand management, and creative teams and directly with our clients.

This role focuses on achieving broad reach, excess share of voice, and brand consistency across the communications ecosystem, ensuring that brands are easily noticed, remembered, and recalled by all category buyers, particularly light buyers and non-buyers.

Simply put, if it doesnt build memory, its not communications strategy.

What Youll Be Doing Execute evidence-based communications strategies for client initiatives and workstreams, including tactical budget allocations, media mix inputs, and informed balance of brand and performance activitySupport and mentor strategists, fostering a culture of effectiveness, collaboration, and curiosity helping teams understand how integrated communications systems create memory and move marketsCollaborate across disciplines strategy, creative, brand, media investment, and analytics while clearly articulating strategic rationales and recommendations internally and, when appropriate, with clientsApply and evaluate marketing effectiveness beyond short-term response, using learning agendas, testing approaches, and analytical thinking to understand how communications activity contributes to mental availability, brand bias, and longer-term impactContribute to new business and growth efforts, including supporting strategy development and presenting sections of work in pitches across B2C and B2B categoriesDemonstrate familiarity with the marketing effectiveness ecosystem, including the Ehrenberg-Bass Institute, IPA, APG, LinkedIn B2B Institute, and other sources shaping evidence-based marketing thinking What Youre Good At Anticipating whats next proactively identifying opportunities, risks, and gaps and driving work forward without waiting for directionLeading multiple priorities with clarity resolving conflicting demands while protecting strategic integrity and delivery qualityTranslating data...