Associate Brand Manager, Rogaine US

Description

Kenvue is currently recruiting for a:

Associate Brand Manager, Rogaine US

What we do

At Kenvue , we realize the extraordinary power of everyday care.

Built on over a century of heritage and rooted in science, we're the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® and BAND-AID® that you already know and love.

Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.

We are passionate about insights, innovation and committed to delivering the best products to our customers.

With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day.

We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours.

For more information , click here .

Role reports to:
Senior Brand Manager, Rogaine US

Location:
North America, United States, New Jersey, Summit

Work Location:
Hybrid

What you will do

As an Associate Brand Manager, you will act as a business leader to drive growth on your brand through strategies & executions with a truly national impact.

Just like any entrepreneur or general manager, you will be responsible for the key drivers of business performance, such as:

Key Responsibilities



* Developing and implementing a multi-year strategic business plan for your brand.


* Diagnosing and analyzing business performance to ensure sufficient new product tracking + post campaign reporting to inform activation planning.


* Partnering with Consumer Business Intelligence partner to uncover insights about the category, competitor & retail customers that drive business recommendations.


* Building comprehensive go-to-market plans (including pricing and merchandising strategies).


* Contributing insights on business cases inputs for longer-term innovation pipeline.


* Crafting marketing communications (eg.

Sampling, Healthcare Professionals, Consumer Promotions planning, Budget management, R&D claims, etc.) and impactful media plans with external agency partners, the Content & Communications team and the Megabrand team.


* Own workflow for foundational display artwork and claims approval process as well as partner with team on forecasting inputs.


* Collaborating with cross-functional partners including Customer Strategy, Innovation, Sales, Finance, Regulatory, Legal, Global, Supply Chain and Demand Planning to coordinate team activities/projects and attain short-long term sales and profit commitments.

Required Qualifications


* Minimum of a bachelor's degree required; preferably in Marketing/Business or a related field.


* 2+ year of experience in brand management, marketing or operations business analytics


* Experience collaborating with cross‑functional partn...