Owned Strategy Implementation & Automation Senior Associate

Chase relies on digital marketing as a key strategic channel in driving acquisition, branding, and cross-sell opportunities to millions of customers and potential customers across a suite of financial services products.

Our team is dedicated to executing innovative marketing strategies that enhance customer engagement and brand loyalty.

We focus on implementing data-driven campaigns across channels, ensuring precise targeting and effective delivery.

As an Owned Strategy and Implementation Senior Associate on the Marketing Execution team , you will lead strategy implementation for Owned Media advertising across chase.com and the Chase mobile app, translating Consumer and Community Banking's priorities into executable delivery plans and high-quality launches.

You will own delivery workflows end-to-end - including intake, ad placement, targeting configuration, weekly release execution, post-launch monitoring, and issue triage - while utilizing AI to drive automation across workflows, validation, reporting, and monitoring to improve speed-to-market and build quality.

Job Responsibilities


* Lead intake, prioritization, and execution planning for owned media ad placements across chase.com and the Chase mobile app.


* Partner with CCB LOB marketing teams and campaign managers to translate campaign objectives into clear requirements, timelines, and launch criteria.


* Own end-to-end implementation of owned media placements, including assembly, targeting configuration, testing, and launch across marketing platforms.


* Establish and continuously improve standardized workflows, playbooks, and controls that increase delivery predictability and reduce rework.


* Partner with Product team to design and implement AI-driven workflow automation (e.g., intelligent routing, prioritization, and approval flows) to improve speed-to-market and reduce manual effort.


* Define QA strategy, acceptance criteria, and release readiness gates to improve build quality.


* Drive root-cause analysis of defects and launch issues; implement systemic fixes to improve first-pass quality.


* Build and scale AI-powered monitoring and anomaly detection to proactively identify delivery, targeting, or performance issues.


* Manage planned and unplanned changes, risks, issues, and dependencies to maintain delivery commitments.


* Monitor post-launch health and ad serving performance; triage issues and coordinate resolution with product and technology partners.


* Continuously evaluate emerging AI capabilities within the martech stack and pilot new use cases to improve delivery efficiency and effectiveness.

Required qualifications, capabilities and skills


* 4-year college degree, in Information Systems, Computer Science, Marketing or related-field.


* 5+ years' experience in digital operations and release governance, delivering campaigns/features from build through QA and production release with measurable improvements in speed-t...