Lead Specialist - Digital UX

Essential Duties and Responsibilities:

- Facilitate the client's product vision by researching, conceiving, sketching, prototyping, and user-testing experiences for digital products.

- Create wireframes from user stories, clickable prototypes (Invision), and layered Sketch/XD to be handed off to developers.

- Work closely with the development team and help guide software engineers.

- Design prototypes while closely adhering to style guides.

- Discover user needs, collect feedback, and present findings to stakeholders .

- Collaborate with product managers and other designers to define, prioritize, and solve problems.

- Make strategic design and user-experience decisions related to core, and new, functions, and features.

- Oversee complex projects and processes.

- Coach and review the work of other professionals.

- Delegate assignments as needed.

Job-Specific Essential Duties and Responsibilities:



*Key Responsibilities - Design System Development & Operations

- Lead and support the creation and ongoing evolution of the Design System Platform in Figma, code kit, and Storybook.

- Design and maintain reusable components, patterns, templates, design tokens, and interaction standards.

- Create implementation-ready specifications and documentation for engineering teams.

Additionally, partnering with engineers to ensure alignment between design assets and coded components.

- Manage design system releases, updates, versioning, and documentation practices.

- Support onboarding and adoption of design system assets across programs and delivery teams.



*Key Responsibilities - Conversation Design System Development

- Lead the design and maintenance of conversational experience assets and standards.

- Create reusable intent structures, dialog patterns, conversation flows, prompt templates, and persona specifications.

- Develop channel-specific conversational guidance for webchat, voice, SMS, mobile, and AI-powered experiences.

- Build and maintain conversational pattern libraries and reusable conversation assets.

- Collaborate with content strategists, researchers, and AI teams to ensure conversational experiences are human-centered, understandable, and scalable.

- Implement and operationalize conversational standards and frameworks established through capability governance and product direction.



*Key Responsibilities - Applied Solution Delivery

- Serve as a hands-on designer on active program and customer-facing initiatives, using Design System and Conversation Design System assets to ship real experiences.

- Produce end-to-end designs, flows, prototypes, and specifications for program teams, applying and pressure-testing system components in live delivery contexts.

- Act as the first internal consumer of the systems, surfacing gaps, edge cases, and improvement opportunities discovered during delivery and feeding them back into the roadmap.

- Partner directly with program design leads, engineers, and product owners to move solutio...