Senior Product Associate - Marketing Automation Platforms

Unleash your expertise in product development and optimization by leveraging user research, analyzing metrics, and collaborating across one of the world's most innovative financial organizations.

As a Senior Product Associate in the Marketing Automation Platforms team, you are directly responsible for the delivery of features and capabilities for the Marketing Automation Platform Workflow teams, as prioritized by the product team, triad, and cabinet, into production in accordance with predicted timelines to meet customer expectations Business Analyst Job Description.docx.

You contribute by leveraging expertise in product development and optimization, using user research, customer feedback, and product metrics to drive creation of innovative products and continuous improvement of existing offerings.

Job responsibilities



* Partner with the Product Manager to identify new product opportunities through user research, discovery, and market/customer insights.


* Research and analyze existing capabilities to leverage or enhance with new requirements.


* Elicit, define, and validate requirements for completeness, feasibility, and standards alignment (including legal, risk, and controls).


* Define and prioritize customer needs; contribute to strategic roadmap and feature definition.


* Assess upstream/downstream impacts of new features across the end-to-end product experience.


* Collaborate with UI/UX to design user experiences, conversational flows, and UI specifications.


* Break down initiatives into epics, features, and user stories aligned to release and sprint goals.


* Drive delivery by maintaining alignment to target dates and ensuring backlog grooming/refinement readiness.


* Partner with engineering and QA in desk checks to refine requirements and acceptance criteria and reduce defects.


* Track and evaluate product delivery/performance metrics (time, cost, quality) across the lifecycle.


* Lead UAT execution and manage defects through triage, prioritization, mitigation/remediation, and release validation (including ongoing control checks and Agile ceremonies).

Required qualifications, capabilities, and skills



* 3+ years of experience (or equivalent expertise) in product management / product ownership or a relevant domain area, with hands-on experience across discovery, requirements definition, and delivery


* Proficient knowledge of the product development lifecycle and agile product development / SDLC


* Strong capability in writing product requirements, epics, and user stories, and refining/grooming backlog items to meet sprint and release goals


* Experience partnering with Product Managers, Tech, QA, and UI/UX to shape end-to-end customer experiences (e.g., user research support, journey mapping, UX flows, UI specifications, desk checks)


* Developing strength in product metrics and analytics, including tracking delivery to time, cost, and quality targets and using ...