Senior Front End Designer

Job Summary

The Sr Front End Designer operates as an independent contributor with strong conceptual and practical knowledge in UI/UX design and front-end development.

This role solves complex problems, works with minimal guidance, and may lead project steps or moderately complex initiatives.

The designer applies in-depth practical knowledge to deliver high quality, responsive digital solutions across internal and customer facing platforms.

The role collaborates cross-functionally to ensure solutions align with broader business objectives and key drivers.

Responsibilities and Tasks


* Design & User Experience:



* Execute advanced UI/UX design tasks, including creation of wireframes, user flows, prototypes, and information architecture that simplify and clarify digital experiences.


* Produce high fidelity designs using Figma and other design tools, ensuring consistency with established brand and design system standards.


* Contribute to the maintenance and evolution of design system components; may lead specific component updates or enhancements.

Front End Development:


* Translate approved designs into production ready HTML, CSS/SCSS, and JavaScript with responsive and accessible behavior.


* Implement page structures, components, and interactions for microsites, landing pages, intranet pages, and digital campaign assets.


* Ensure cross browser compatibility and alignment with company web standards.

User Testing & Optimization:


* Conduct usability testing, heatmap reviews, and other UX assessments; summarize findings and recommend improvements.


* Analyze site performance metrics and recommend enhancements using a broader business perspective to optimize load time, responsiveness, and user engagement.

Cross Functional Collaboration:


* Work closely with stakeholders, IT partners, and subject matter experts to gather requirements, clarify expectations, and refine deliverables.


* Implement tagging, tracking, and measurement configurations as directed to support analytics objectives.

Innovation & Continuous Improvement:


* Stay current on emerging UI/UX trends, tools, and front end development best practices; recommend new approaches to enhance digital experiences.


* Completes additional initiatives/projects in support of the business as needed/assigned.

Project Leadership:


* May lead tasks or workstreams within broader marketing or digital initiatives.


* May provide guidance to less experienced designers or developers when needed

Business Relationships:


* Works with cross-functional partners across the organization as needed


* Part of the Strategic Marketing Function, reporting directly to the Sr.

Manager of Strategic Marketing

Knowledge (Education/License/Certification, Prior Experience)


* Accredited four (4) year bachelor's degree in relevant field


* Five (5) or more years of experience in UI/UX design, front-end development, digital med...