Activation Marketing Manager

Activation Marketing Manager

Job Description

Company: Kimberly-Clark IFP ANZ Pty Limited,

Position Title: ANZ Activation Marketing Manager

Employment Type: Full-time

Location:  Level 3, 105 Camberwell Rd, Hawthorn East, Melbourne VIC

Advertisement Open Dates:
This position is open for applications from 1 June 2026 to 30 June 2026

About the Company

People have looked to Kimberly-Clark IFP brands to help over a billion people around the world cope, laugh, love and live every day.

From the softest tissues, to the best supplies for business, we are constantly searching for new ways to make life better for our consumers, our customers and our planet.

Our leading consumer brands like the Kleenex ®., VIVA ® brands improve the lives of people around the world.

Led by Purpose.

Driven by You.

Position Overview

The ANZ Activation Marketing Manager plays a key role in delivering the growth ambitions of the business.

This position is responsible for developing and executing Annual Business Plans, informed by market insights, customer needs and industry trends.

The role works closely with Sales and Channel teams, as well as regional marketing and innovation stakeholders, to ensure successful execution of go-to-market strategies and customer experience initiatives.

Key Responsibilities

Strategy & Planning



* Develop and execute Annual Business Plans (ABPs) and contribute to longer-term strategic planning


* Evaluate and implement marketing strategies aligned to local and regional priorities


* Budget planning to execute both long-term strategic and short-term operational marketing plans to drive business growth


* Identify market opportunities and build business cases for investment

Customer & Market Execution



* Partner with cross-functional teams to deliver go-to-market plans and product launches


* Provide local market insights and competitive intelligence


* Drive alignment with key business priorities across stakeholders

Financial Management



* Manage marketing budgets and monitor return on investment


* Responsible for Portfolio P&L - leveraging new and existing products to drive profitability

Collaboration & Stakeholder Management



* Build strong relationships with internal stakeholders and external partners


* Work closely with regional teams to leverage global and regional capabilities

Qualifications



* Bachelor’s degree in Business, Marketing or related discipline (or equivalent experience)

Experience & Skills



* 8+ years’ experience in a related role


* Experience within a B2B environment


* Strong communication and stakeholder management skills


* Demonstrated ability to influence and collaborate across teams


* Strong time management and ability to manage multiple priorities


* Commercial and financial acumen, with strong analytical capability

Desirable



* Experience working with strategic channel partners

Additional Information...