District Sales Manager

Position Overview

The District Sales Manager (DSM) is an individual contributor responsible for driving revenue growth within an assigned territory through dealer development, new product adoption, and increased market share.

This role manages a network of dealer partners and commercial contractors, delivering annual revenue targets of approximately $20-$40 million.

Success in this role requires strong execution, relationship management, business acumen, and the ability to translate strategic priorities into measurable field results.

The DSM reports to a Sales Manager and plays a critical role in achieving regional and national sales objectives.
Key Responsibilities
Territory Management & Revenue Growth


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+ Own and achieve annual revenue targets within an assigned territory.
+ Develop and execute territory growth plans aligned with company objectives.
+ Monitor performance, identify gaps, and implement corrective actions as needed.
+ Maintain accurate forecasts, pipeline visibility, and performance reporting.
+ Use data and market insights to prioritize opportunities and maximize results.
+ Communicate territory performance, risks, and growth opportunities to leadership.

Dealer Development & Account Management


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+ Manage and develop a portfolio of approximately 20-40 dealer accounts.
+ Build strong relationships with dealer principals, sales teams, and key decision-makers.
+ Improve dealer performance through coaching, training, and business planning.
+ Support annual dealer reviews, goal setting, and growth initiatives.
+ Identify, recruit, and onboard new dealer partners aligned with territory strategy.
+ Ensure new dealers are positioned for long-term success through effective onboarding and support.

Growth Initiatives & Product Adoption


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+ Increase product penetration and share of wallet within existing accounts.
+ Analyze dealer performance to identify expansion opportunities.
+ Drive accountability and execution of dealer growth plans.
+ Lead the introduction and adoption of new products within the territory.
+ Ensure dealer teams are trained, equipped, and actively promoting new offerings.
+ Provide market and customer feedback to support product development and continuous improvement.

Qualifications


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+ Bachelor's degree or equivalent experience preferred.
+ 5+ years of territory sales, account management, or business development experience.
+ Proven track record of growing revenue within a multi-million-dollar territory.
+ Experience working with dealer, distributor, or channel partner networks strongly preferred.
+ Strong business acumen and ability to work effectively with organizations of varying size and complexity.
+ Excellent communication, relationship-building, and ...