Feed Sales Representative

Feed Sales Representative

The Feed Sales Representative is focused on supporting and growing the livestock and lifestyle product portfolio.

This position plays a key role in driving product demand, building strong dealer and co-op relationships, and delivering exceptional customer service.

Ideal candidates are passionate about agriculture and animal care, and eager to develop technical expertise and market knowledge. 

Location: This is a remote (virtual) field-based sales position that must be located within the geographic territory of Ocala, FL (stores included for this position are Williston and Sparr, FL).

Willingness to travel within this territory to gain insights into the region and understand prospects.

 

Species focus:   Calling on equine, beef cattle, small ruminant, and poultry animal owners (primary focus being equine) to evaluate existing feeding programs, and to recommend and assist them with their nutritional programs.

Key Responsibilities


* Conduct daily farmgate contacts to assess feeding programs and recommend Purina-backed solutions. 


* Develop and maintain networks across primarily equine, as well as beef cattle, small ruminant, wildlife, poultry, and companion animal operations and industry events to share best practices and drive new business opportunities


* Support sales and marketing by introducing nutritionally sound feeding recommendations and programs to new and existing clients. 


* Manage and grow an existing book of business from day one, with access to established customer relationships and immediate sales opportunities.  


* Build and maintain strong relationships with dealer/co-op teams and Purina experts to support partner goals. 


* Develop expertise in Purina’s research, innovation, and sustainability to deliver value in customer interaction. 


* Effectively lead activities, educational events and on-site demonstrations to increase producer trust, brand awareness, nutritional value and customer loyalty. 


* Operate independently and as a team member in a flexible, remote work environment, managing territory, schedule, and customer relationships with supported direction from supervisor. 


* Coordinate and execute product strategy, marketing initiatives, product launches, and field events with cross-functional teams. 


* Participate in team meetings and sales training, implement sales strategies, and collaborate with peers for continuous improvement. 


* Use CRM systems (e.g., Salesforce) and technology tools (e.g., Power BI) to record activities and inform business decisions. 

Qualifications: 


* Bachelor's degree in Animal Science or related field strongly desired. 


* Candidates with a pending bachelor’s degree or candidates who possess proven sales and industry experience may be considered. 


* 0-3 years of experience and a proven track record of success.


* Experienced in feed and ration formulations...