Vice President, Growth Marketing-Merchant Services

If you're looking for a position within an established, well - respected company that still allows you to be entrepreneurial, this is it! This is a highly visible and collaborative role at the heart of the Marketing organization.

The ideal candidate will be an experienced growth marketer who is comfortable operating as a player-coach.

As a Vice President, Growth Marketing within Chase Payment Solutions you will grow our base of Small and Medium Business (SMB) clients.

You will lead a tight team of marketers responsible for targeted acquisition campaigns, performance marketing / paid media, partner marketing and our digital presence.

You are a data-driven marketing leader who is entrepreneurial but also comfortable working within a large matrixed organization.

You can straddle being both strategic and detail oriented and will lead the team as a player coach.

Job responsibilities


* Operate as a hands on builder and strategic leader; coach senior and associate talent, influence cross functional partners, and present clear performance readouts and recommendations to senior leadership


* Own the US SMB acquisition marketing strategy across channels; set quarterly plans, targets, and budget guardrails


* Drive website content and experience strategy, SEO/GEO, funnel optimization, and test-and-learn roadmap to generate traffic and improve conversion


* Build and scale partner/referral marketing programs, including events and co-marketing campaigns


* Monitor results and generate insights; translate learnings into optimization actions and new experiments or growth initiatives


* Work collaboratively with marketing delivery team, centers of excellence, other internal partners and vendors to execute campaigns and initiatives


* Build strong relationship with sales and relationship management stakeholders, ensuring growth marketing programs are informed by needs and insights from the field

Required qualifications, capabilities and skills


* 10+ years of experience in growth, acquisition and/or performance marketing with increasing scope


* Direct management experience


* Bachelor's degree, ideally in Marketing


* Track record of accountability for marketing acquisition outcomes (e.g., leads, accounts) and hitting goals


* Strong understanding of modern approaches to website marketing (e.g., SEO/GEO, UX/UI, conversion optimization, testing), performance marketing and paid media (e.g., Paid Search, Affiliate, Programmatic, Paid Social, etc.)


* Builder leader mindset: comfortable charting new paths and operating in whitespace while rolling up sleeves to dive into the details or help your team execute


* Excellent written and verbal communication skills, with ability to clearly and succinctly articulate complex information to a broad audience and a track record of influencing across stakeholder groups

Preferred qualifications, capabilities and skills


* Experience in SMB marketing, ideally in ...