AI, Data foundation & Business Process Solution Lead

Are you ready to shape the future of marketing through artificial intelligence and modern data architecture? Join us as a Marketing Transformation Lead for Home Lending and play a pivotal role in building agile, data-driven marketing operations.

You'll collaborate with cross-functional teams to deliver innovative solutions, drive campaign automation, and support our vision for advanced marketing capabilities.

We value strategic, tech-savvy leaders who thrive in dynamic environments and are committed to excellence.

As a Marketing Transformation Lead - Home Lending, AI & Data Foundation in our Marketing team, you will drive the advancement of marketing capabilities through AI and modern data architecture.

You will build foundational data systems, implement AI-driven campaign execution ecosystems, and collaborate with Marketing, Product, Technology, and Data & Analytics teams to deliver agile, data-driven marketing operations.
Job Responsibilities


* Develop and execute roadmaps for marketing campaign operational data products


* Lead the implementation of AI-ready data architecture to support campaign business processes and automated workflows


* Partner with Data & Analytics teams to establish unified customer data platforms aggregating operational, audience, and performance data


* Support the delivery of integrated workflow orchestration connecting legacy and AI-enabled systems


* Lead the implementation of AI agents for campaign automation and optimization


* Drive transformation of content development and asset management leveraging advanced marketing technologies


* Collaborate with Marketing, Product, Technology, and Data & Analytics teams on platform development and integration


* Support marketing data and technology governance initiatives, ensuring compliance and risk management


* Drive stakeholder alignment on transformation priorities and resource allocation

Required Qualifications, Capabilities, and Skills


* Minimum 7 years leading marketing transformation projects with a focus on AI/ML implementation and data architecture


* Proven experience in technology strategy and execution, including end-to-end management from business objectives through Agile delivery of complex, multi-system integrations


* Hands-on expertise with AI/ML, agentic workflows, and marketing automation


* Strong cross-functional leadership skills, with the ability to drive alignment across diverse teams


* Advanced communication skills, with the ability to translate complex technical concepts for senior leadership and drive adoption across stakeholder groups

Preferred Qualifications, Capabilities, and Skills


* Experience with Martech platforms


* Knowledge of marketing regulations and compliance requirements in financial services or other regulated industries


* Experience with Agile/Scrum methodologies and product management frameworks


* Master's degree or MBA in Information Systems,...