Assistant Sales Manager

JOB OVERVIEW

To manage sales activities and events in line with the annual sales and marketing plan and to achieve/exceed budget and sales strategy for your hotel.

At Holiday Inn® we want our guests to relax and be themselves which means we need team members to:


* Be you – by being natural, professional and personable in the way you are with people


* Get ready – by taking notice and using your knowledge so that you are prepared for anything


* Showyou care – by being thoughtful in the way you welcome and connect with guests


* Take action – by showing initiative, taking ownership and going the extra mile

DUTIES AND RESPONSIBILITIES

FINANCIAL RETURNS:


* Monitors competitors activities and assists in marketing intelligence 


* Refers sales leads to appropriate personnel within the InterContinental Hotels Group


* Sells to new, existing and prospective customers considering goals set forth in the sales strategy, negotiating optimum rate for the benefit of the business


* Interfaces with operations on a timely basis


* Initiates and prepares tenders for business 

PEOPLE:


* In the absence of DOSM, conducts briefings to ensure hotel activities and operational requirements are in place


* Actively participate in staff activities

 

GUEST EXPERIENCE:


* Conduct client interviews


* Entertain clients

 

RESPONSIBLE BUSINESS:


* Services existing business through management of account bases


* Sell all facets of the hotel


* Manage the corporate head office and the preferred hotel history for that company


* Develop and maintain a regular pattern of sales calls, meeting with principals of target market 


* Provides direction on, and conducts market research and analysis


* Develops and maintains contact with business generators, meeting and convention planners, visitors/convention bureau, travel agents, tour operators, airlines, corporate accounts, Government Departments and other producers closely allied to Hotel business


* Plan and conduct familiarization tours and site inspections


* Travel when required to promote the hotel and develop potential business


* Maintain regular contact with the IHG hotels in your region and the regional reservation office 


* Analyses sales mix and likely impact on hotel goals


* Implement direction from Director of Sales and Marketing and Regional Managers


* Liaison with advertising agency


* Stock control of collateral


* Collateral input


* Execute advertising/creative briefs in a timely manner


* Works with superior on manpower planning and management needs


* Monitors existing business and inputs into sales strategy meetings to maximize business 

 

ACCOUNTABILITY


* This is the job in a small to medium full-service, hotel which includes more than one food or beverage ou...