Community Sales Director

The Community Sales Director is a key leadership role responsible for developing relationships with prospective residents and families, promoting Parkway Senior Living, ultimately resulting in 5 or more move-ins per month.

Must have demonstrated sales closing skills with a consistent record of high occupancy results.

A candidate with experience in senior living, who understands the deep benefit that senior living can offer to residents and who can confidently and strongly communicate this value will be successful in this role.

The Community Sales Director can expect a base wage of $70,000-85,000 annually, with bonus earning opportunity.

The Community Sales Director will oversee and manage the sales performance within a community.

The primary objective of the role is to achieve targeted sales occupancy and revenue goals.

The Community Sales Director plays a crucial role in driving sales success within the community.

By providing guidance, support, and inspiration to the local teams, they contribute to achieving targeted sales goals and ensuring long-term business growth.

Essential Duties

BUILD SALES CULTURE

• Community Sales Culture - Work closely with the Executive Director to ensure the community has an optimized sales culture aligned with overall objectives, systems and resources and sales goals.

• Work to "lead through influence"

KNOW YOUR NUMBERS

• Sales Strategy - Develop and implement effective sales strategies and tactics to drive occupancy and revenue growth in the community.

• Goal Setting - Collaborate with the Executive Director to set clear, challenging, and achievable sales targets.

• Performance Monitoring - Regularly monitor and analyze sales performance metrics, including revenue, sales activities, and pipeline management, to identify areas of improvement and take appropriate actions.

• Sales Forecasting - Develop accurate sales forecasts and collaborate with the Executive Director in the development of the annual sales budget.

SYNERGIZE

• Sales Support - Collaborate with internal departments to provide necessary support and resources to the team, ensuring smooth operations and customer satisfaction.

EQUIP AND EMPOWER COMMUNITY TEAMS

• Ambassador Training - Work with ED to host routine Ambassador Training, ensuring all leadership team members, concierges and other team members are trained in customer service, excellent telephone etiquette, "walk in" and back up tour support.

MARKET INTELLIGENCE

• Market Analysis - Stay updated on market trends, competitor activities, customer needs, and pricing and provide insights to the leadership team to drive strategic decision-making and effective sales approaches.

• Communicate identified trends and market changes with Executive Director.

SKILLS

• Demonstrated sales closing skills with a consistent record of high occupancy results.

• Collaborative team player able to establish effective working relationships with team members.

• Demonstrated ...