Creative Services Lead, Marketing, Full-time

As Brooks expands its national impact, the Lead of Creative Services will oversee the strategy, development and execution of photo, video, graphic design and multimedia initiatives across the organization.

This working leader provides creative direction, manages production workflows and contributes hands-on to select projects.

                  

The Lead supervises the Graphic Design Marketing Communications Specialist and Photographer/Videographer, ensuring cohesive storytelling, efficient processes and high-quality creative output.

This role also guides the organization’s visual identity, maintains brand standards and strengthens Brooks’ national brand presence.

Responsibilities:

Creative Leadership & Strategy


* Lead development of integrated photo, video, design and multimedia content aligned with organizational goals.


* Translate business objectives into compelling visual storytelling across digital, print and social channels.


* Maintain and evolve brand standards to ensure consistency and engagement.

Team Leadership


* Supervise and mentor the Graphic Design Specialist and Photographer/Videographer.


* Provide creative direction, feedback and workload prioritization.


* Manage freelancers, vendors and external partners as needed.

Project & Workflow Management


* Oversee creative intake, prioritization and production workflows.


* Implement efficient project management and approval processes.


* Collaborate with stakeholders to clarify goals and deliver effective creative solutions.

Content Development


* Contribute to select projects including photography, videography, editing and concept development.


* Support campaign ideation, storyboarding and multimedia production.


* Ensure all creative deliverables meet quality, accessibility and brand standards.

Brand & Asset Management


* Serve as brand steward, maintaining scalable brand guidelines.


* Oversee organization and management of digital create assets

Qualifications:

Required


* Bachelor’s degree in Graphic Design, Visual Communications, Multimedia Production, Marketing or related field (or equivalent experience).


* 7+ years of creative services or multimedia production experience, including team leadership.


* Strong portfolio demonstrating design, photography/video and visual storytelling.


* Advanced proficiency with Adobe Creative Cloud.


* Ability to manage multiple projects in a fast-paced environment.


* Strong collaboration, communication and attention to detail.


* Ability to work onsite with limited hybrid flexibility.

Preferred


* Experience in healthcare or large multi-site organizations.


* Training or certifications in design, multimedia production or creative leadership.


* Experience with brand governance, campaign systems or signage/wayfinding initiatives.


* Familiarity with photography/video workflows and project management platforms.

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