Marketing Specialist

Marketing Coordinator (Remote – US | Part-Time)

Altai Systems delivers association-specific CRM software built within the Microsoft Dynamics 365 CRM platform.

Our mission is to deliver highly performant solutions allowing non-profits to spend less time in the back office, and more time changing the world.

We’re seeking a talented and driven Marketing Coordinator to lead our marketing efforts through digital campaigns, content development, events, partnerships, and brand awareness initiatives.

This role is ideal for a creative, data-minded marketer who enjoys building meaningful connections with prospects and clients through thoughtful, high-impact communications.

What You’ll Do

Marketing Strategy & Campaign Execution


* Develop and execute a comprehensive marketing strategy to drive pipeline growth


* Build engaging drip campaigns, retargeting initiatives, and funnel-nurture programs


* Create client retention and engagement campaigns, including onboarding sequences, product launches, referral / reference initiatives, and other engagement communications

Event Marketing & Management


* Design innovative campaigns to increase brand awareness at regional and national industry events


* Own event logistics from planning through execution, including travel coordination, booth selection, design, and attendee engagement

Content Marketing


* Produce high-quality marketing content such as blogs, white papers, case studies, and campaign assets


* Ensure content aligns with overall brand voice and strategic goals

Social Media & Community Management


* Grow and engage our audience across LinkedIn and YouTube


* Collaborate with internal and external partners to amplify thought leadership and product messaging

Website & Digital Optimization


* Maintain fresh, timely, and relevant website content


* Manage SEO, targeting, and conversion optimization efforts across organic and paid channels

Partner Marketing


* Identify and develop strategic partnerships


* Coordinate co-marketing initiatives and join branding opportunities with partner organizations

Reporting & Performance Measurement


* Define KPIs for campaigns, events, and digital initiatives


* Present performance insights and recommendations to company leadership

What We’re Looking For

The ideal candidate is creative, energetic, organized, and self-motivated — someone who can balance strategy with hands-on execution.

Required Qualifications


* 5+ years of professional marketing experience
+ Software marketing experience preferred
+ Association industry experience a plus



* Experience facilitating webinars (100+ attendees) using Teams or Zoom


* Familiarity with modern marketing automation platforms
+ ClickDimensions experience preferred


* Strong understanding of Seach Engine Optimization (SEO) and Conversion Rate Optimization (CRO); experience with both organic and paid eff...