Executive Director, Chase Auto Marketing Transformation & Operations

Join Chase Auto, a leader in auto financing with over $85 billion in assets and partnerships with 75% of U.S.

franchised automotive dealers.

As part of the prestigious JPMorgan Chase franchise, we serve vehicle manufacturers, auto dealers, and consumers with a comprehensive suite of financial products and services-from retail lending and captive financing to commercial offerings such as floorplan products and treasury services, including deposits, cash management, and payment processing.

As the Executive Director of Marketing Transformation & Operations within Chase Auto, you will lead the evolution of the marketing function, combining operational excellence with a bold, technology-driven transformation agenda.

You will be responsible for architecting and executing integrated marketing campaigns while championing modernization initiatives and embedding advanced digital capabilities-such as artificial intelligence, automation, and data-driven personalization-into core processes.

Job Responsibilities:


* Build, inspire, and lead a high-performing marketing operations team, fostering a culture of innovation, agility, and continuous learning.


* Architect and oversee the planning, execution, and optimization of integrated marketing campaigns across all channels, ensuring alignment with business objectives and brand vision.


* Lead business case development, strategic planning, and execution for go-to-market initiatives, product launches, and customer-journey programs.


* Direct creative briefings and synchronize execution across cross-functional teams and external partners.


* Leverage data-driven insights to monitor, analyze, and enhance campaign performance.


* Spearhead the adoption and integration of advanced marketing-technology platforms, workflow automation, and AI-powered solutions.


* Drive a bold innovation agenda, utilizing agile test-and-learn approaches to continuously elevate client experience and program effectiveness.


* Lead creative and messaging optimization across all media channels, leveraging emerging technologies and data analytics.


* Oversee marketing operations routines, calendars, and performance metrics to ensure strategic alignment, timely delivery, and exceptional client outcomes.


* Manage budgets and resources with a focus on maximizing ROI, operational efficiency, and cost savings.


* Partner with Legal, Regulatory, and Compliance teams to uphold governance standards and risk-management practices.

Required Qualifications, Capabilities, and Skills:


* 10+ years of progressive marketing leadership experience, with expertise in transformational go-to-market strategy, planning, and execution.


* Proven success leading technology-driven marketing operations and modernization initiatives, including hands-on experience with marketing-technology (martech) platforms and workflow automation.


* Demonstrated experience integrating artificial intelligence, data-driven ...