Senior Associate Media and Advertising Strategy

Join a dynamic team at the forefront of media and advertising innovation for Marriott Co-Brand credit cards.

Collaborate with top-tier partners, drive data-driven marketing, and make a real impact on brand growth and customer engagement.

Job Summary:
As a Senior Associate Media and Advertising Strategy in the Marriott Co-Brand Credit Card team, you will support media planning, analytics, and creative execution for high-profile campaigns.

You will partner with internal teams, agency partners, and Marriott counterparts to develop and optimize media strategies, leveraging data-driven insights to maximize campaign performance.

You will play a key role in creative asset development, project management, and cross-functional collaboration, ensuring our campaigns are compelling, effective, and aligned with business objectives.

Job Responsibilities:


* Support internal, data-led media plan process, partnering with leadership and cross-functional teams to identify, align, and execute media strategies


* Track and analyze media plan performance, recommending tactical adjustments based on insights and trends


* Leverage analytics to inform advertising strategy, optimize campaigns, and improve ROI


* Utilize dashboards to track KPIs, report results, and recommend actionable strategies


* Support creative strategy and execution for advertising campaigns across social, digital, and partner channels


* Ensure creative assets align with brand guidelines and business objectives, and route assets through approval processes


* Manage relationships with internal and external stakeholders, ensuring projects launch on time and on/under budget


* Collaborate with Chase Product, Acquisition, Portfolio, Customer Experience, Centers of Excellence, Controls, Agency, and Marriott partners


* Stay ahead of industry trends and best practices in media, advertising, and creative strategy


* Clearly communicate insights and recommendations to leadership and partners


* Ensure compliance with internal processes and controls

Required qualifications, capabilities, and skills:


* 4+ years of experience in media advertising, creative strategy, analytics, or related fields


* Experience in media planning, data analysis, project management, and campaign optimization


* Proven expertise managing creative/media agency relationships and overseeing creative execution


* Exceptional collaboration, leadership, and communication skills


* Ability to influence and work across internal and external teams


* Bachelor's degree in marketing, advertising, or related field


* Experience working with large, complex media budgets and campaigns


* Strong organizational skills and attention to detail


* Ability to travel up to 10%

Preferred qualifications, capabilities, and skills:


* 6+ years of experience in media advertising, creative strategy, analytics, or related fields


* Master's degree in marketing, ad...