Director of Sales and Marketing

At Hotel X, our mission is to create unforgettable experiences for our guests with every stay.

We value flexibility, prioritising results over timesheets, and recognise the importance of work-life balance for our team members.

Join us and be part of a team that is dedicated to excellence, innovation, and the ultimate in guest satisfaction.

OUR CULTURE & VALUES


* Deliver excellence through service


* Embrace a growth mindset


* Communicate honestly and transparently


* Consider people, community and planet


* Have each other’s backs and respect differences


* Show up and bring positivity


* Take accountability & own our mistakes


* Entrepreneurial mindset where innovation is key…we want to push the boundaries of old school hospitality and shift the needle on a new way of doing things. 

HOW WILL YOU HELP US ACHIEVE OUR GOALS?

The Director of Sales and Marketing will achieve the hotel’s goals by leading a refined sales and marketing strategy that elevates the brand’s luxury positioning, drives demand in high-value segments, and delivers sustainable revenue growth.

Through targeted marketing, curated partnerships, and personalised client engagement, you will expand market share while ensuring brand consistency and exclusivity.

By inspiring a high-performing team and collaborating closely with operations and revenue management, the Director of Sales and Marketing will translate exceptional client relationships into long-term loyalty and measurable commercial success.

Key Responsibilities:


* Provide strategic leadership and direction for the hotel’s integrated sales and marketing function, driving revenue growth, market share, and long-term brand positioning.


* Develop and execute high-level commercial strategies aligned with business objectives, brand standards, and market dynamics across corporate, leisure, and events segments.


* Identify, evaluate, and capitalise on new market opportunities, partnerships, and revenue streams to support sustainable business growth.


* Lead cross-functional collaboration with hotel leadership and department heads to address key business challenges and deliver cohesive commercial initiatives.


* Oversee the planning and execution of marketing campaigns, key events, and promotional activity during critical trading periods.


* Provide executive oversight of digital, brand, and communications strategy, including website presence, PR, media relations, and brand reputation management.


* Build and maintain senior-level relationships with key clients, corporate partners, travel trade, media, and industry stakeholders.


* Represent the hotel and brand at high-profile industry events, trade shows, and strategic networking forums to enhance market influence and visibility.


* Set clear commercial objectives, monitor performance, and ensure robust forecasting, reporting, and data-driven decision-making at executive level.


* Exercise ...