Brand & Creative Specialist

Motorlease

Job Title: Brand & Creative Specialist

Reports to: Marketing Manager

Department/Team: Business Development

Position Type: Full-Time

Location: Farmington, CT

 About Motorlease

Motorlease is a nationwide fleet management company with a proud legacy spanning nearly 80 years.

We provide customized fleet leasing solutions to small and mid-sized fleet operators across the U.

S.

Our success is built on a steadfast commitment to our clients - delivering exceptional service, developing long-term partnerships, and always keeping our brand promise front and center: With us, it's personal. 

As a privately held, family-oriented company, we foster a culture of respect and collaboration that extends to our drivers, clients, and employees alike.

Everyone is a valued member of the Motorlease family.

We're proud to have been recognized, for four consecutive years, as one of the Best Places to Work in Connecticut by the Hartford Business Journal and the Best Companies Group.

Role Summary

The Brand & Creative Specialist is a hands-on visual designer responsible for developing on-brand creative assets that support Motorlease's marketing, sales, and client communication initiatives.

This role brings Motorlease's brand to life through digital and print design, campaign materials, promotional assets, and social/web visuals.

This position works closely with the Marketing Manager to fulfill creative requests from internal teams, assist with overflow projects, and ensure consistency across all Motorlease brand touchpoints.

Key Responsibilities

Creative Design & Asset Development


* Develop digital and print creative for campaigns, web pages, email headers, social media, presentations, and promotional materials.


* Produce on-brand graphics, layouts, and templates that support Motorlease messaging and visual identity.


* Create visual assets for social and web content, ensuring alignment with channel specifications and brand guidelines.


* Design materials for marketing promotions, sales initiatives, events, and internal communications.

Brand Stewardship


* Ensure all creative aligns with Motorlease's brand standards, style guidelines, and visual system.


* Maintain brand consistency accross all internal and external collateral.


* Update and refine templates, design elements, and visual asset libraries as needed.

Digital & Social Support


* Design graphics and visual content for digital platforms and convert written content into compelling visuals that enhance engagement and shareability.

Print & Promotional Creative


* Develop print-ready files for flyers, brochures, one-pagers, posters, & promotional materials, and work with vendors/printers to ensure accurate production and quality.

Collaboration & Internal Support


* Partner closely with the Marketing Manager to bring campaigns and long-form content to life, provide creative overflow support, and manage internal requests from other     teams.

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