Head of US Marketing Program Management

Head of US Marketing Program Management - Schneider Electric

We are seeking astrategic, data-driven, and digitally fluentMarcom leader to join our team at Schneider Electric.

As theManager, US Marketing Program Management, you will lead a high-performing team of Program Managers responsible for executing integrated marketing communication campaigns across Schneider Electric's diverse portfolio of channels, products, and segments.

Your mission is tochampion a performance marketing culture-instilling a mindset of continuous optimization, data-informed decision-making, and digital innovation to drive brand familiarity, demand generation, customer engagement, and conversion.

What will you do?


* Team Leadership & Enablement
Lead and mentor a team of Program Managers, fostering a culture of accountability, agility, and digital excellence.

Provide structure, coaching, and development opportunities to elevate campaign performance, team capabilities, and career growth.



* Performance-Driven Strategic Planning
Develop and implement marketing communication strategies that are rooted in data, aligned with business goals, and optimized for measurable outcomes across the customer journey.



* Digital-First Campaign Management
Oversee the planning, execution, and real-time optimization of omnichannel campaigns-including digital advertising, paid and organic social, email, events, content, and PR-using modern marketing technologies and analytics.



* Account Based Marketing (ABM)
Serve as a local ABM champion, applying advanced targeting, personalization, and orchestration techniques in collaboration with sales and global marketing teams to drive pipeline and revenue.



* Cross-Functional Collaboration
Partner with product marketing, sales, creative, and digital teams to ensure cohesive messaging, audience alignment, and campaign integration across touchpoints.



* Budget & Resource Optimization
Manage and optimize the marketing communications budget with a focus on ROI, leveraging data to inform investment decisions and maximize impact.



* Analytics & Performance Measurement
Define and track KPIs across campaigns, leveraging dashboards and analytics platforms to deliver actionable insights and inform continuous improvement.



* Market Intelligence & Innovation
Stay ahead of industry trends, emerging technologies, and customer behaviors to identify opportunities for innovation and differentiation in marketing strategies.



* Brand Stewardship
Ensure brand consistency and integrity across all marketing communications, maintaining alignment with global brand standards and messaging frameworks.



* Culture of Continuous Improvement
Promote a test-and-learn mindset, encouraging experimentation, agile marketing practices, and the adoption of new tools and techniques to improve performance.

For this U.S.

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