Digital Marketing & Business Intelligence Intern (Polanco, CDMX)

Take the Lead with These Responsibilities:


* Monitor and analyze website traffic, conversion rates, and user behavior using Google Analytics (GA4) and ContentSquare.


* Build weekly and monthly Tableau dashboards to visualize performance across paid, owned, and earned channels.


* Own social listening & performance reporting in Sprinklr (reach, engagement, sentiment, share of voice).


* Track email & journey performance in Salesforce Marketing Cloud (SFMC) (deliverability, CTOR, conversion).


* Support audience segmentation and data hygiene in Tealium CDP; collaborate on tag governance.


* Consolidate data from all marketing touchpoints and deliver clear, executive-ready insights.


* Partner with web, campaigns, and UX teams to recommend optimizations (landing pages, content, journeys).

What Skills and Capabilities Will Make You Successful


* Strong analytical mindset; comfortable turning complex data into clear business narratives.


* Hands-on with GA4 and Tableau; working knowledge of ContentSquare, Sprinklr, SFMC, Tealium CDP.


* Proficient business English (written & spoken) for global collaboration and stakeholder reporting.


* Foundation in digital marketing (SEO/SEM, paid social, email, attribution).


* Data literacy: KPIs, cohort analysis, funnel metrics, A/B testing; Excel/Sheets fluency.


* Organized, curious, and proactive-able to manage part-time hours alongside studies.

What's in It for You


* Work with industry-leading martech across analytics, UX, social, email, and CDP.


* Build portfolio-ready dashboards and reports used by leadership.


* Exposure to global marketing operations at a Fortune Global 500 sustainability leader.


* Flexible part-time schedule; mentorship from experienced marketers and analysts.


* Learning pathways in data visualization, UX analytics, marketing automation, and privacy/compliance.


* Inclusive, collaborative team culture with opportunities to grow into analyst or specialist roles.

Who Will You Report To


* Reports to the Central Ops Manager (Marketing Operations), partnering with Digital Marketing Manager, Campaign Leads, Web/UX, and Data Analytics teams.


* Individual contributor role with high visibility and cross-functional stakeholders (regional marketing, sales operations, IT/data).

Key Qualifications for Thriving:


* Currently pursuing a Bachelor's in Marketing, Business, Data Analytics, Economics/Finance, or related.


* Graduating in Decemeber 2026 or later.

(MUST)


* Business English proficiency.

(MUST)


* Practical experience (coursework, projects, internships) with GA4, Tableau, and at least one of ContentSquare/Sprinklr/SFMC/Tealium.


* Demonstrated ability to build dashboards, analyze funnels, and present insights to stakeholders.


* Availability 30 hours/week in the morning, for Mexico City's hub (Polanco) (hybrid/remote depending on team needs).

Let us learn about you! Appl...