Manager, Product Management-Lifestyle & Entertainment

Job Description:

At Sparklight/Cableone and our Cable One family of brands, we keep our customers and associates connected to what matters most.

For our associates, that means: a thriving and rewarding career, respect for the communities where they live and work, a focus on health and wellness, an excellent work/life balance, and an open and inclusive workplace.

We are open to hiring remote if we find the right talent in any of the following states: AL, AR, AZ, FL, GA, IA, ID, IL, IN, KS, LA, MD, MN, MO, MS, NC, ND, NE, NM, NV, OR, OK, PA, SC, SD, TN, TX, UT.

The Role

We are seeking a Principal Product Manager- Lifestyle & Entertainment to lead Sparklight's portfolio of add-on services that enhance and enrich the customer experience.

This includes our video and streaming strategy and value-added services like TechAssist (premium support), warranties, cybersecurity, and other products.

This role is equal parts strategic leader and hands-on builder.

You'll work cross-functionally with marketing, engineering, digital, billing, and external partners to design, launch, and optimize offerings that reduce churn, grow ARPU, and keep customers engaged with Sparklight beyond their core internet service.

Key Responsibilities


* Own the Lifestyle & Entertainment product portfolio, including:



* Video and streaming strategy (e.g.

streaming credits, OTT bundles, IPTV alternatives).



* Lifestyle add-ons like TechAssist, warranties, cybersecurity, etc.



* Define the product vision, roadmap, and business cases for new offerings and enhancements.



* Drive customer adoption through clear value propositions, pricing, packaging, and bundling with broadband and mobile.



* Partner with internal teams (Marketing, Sales, CX, Billing, Engineering) to ensure seamless product launches and ongoing support.



* Manage vendor/partner relationships (Asurion, MyBundle, OTT content providers).



* Analyze customer insights, market trends, and financial performance to refine strategy.



* Establish and track KPIs (attach rates, ARPU uplift, churn reduction, customer satisfaction).



* Serve as the voice of the customer, ensuring products deliver measurable value and a differentiated experience.

Qualifications


* Bachelor's degree in Business, Marketing, Engineering, or related field; MBA preferred.



* 5+ years of product management experience, ideally in telecommunications, consumer tech, or digital media.



* Proven track record of launching and scaling consumer-facing products with measurable financial and customer impact.



* Strong analytical and financial modeling skills; able to build business cases and manage P&L levers.



* Experience working with external partners/vendors and managing complex relationships.



* Exceptional communication and leadership skills, with the ability to influence across levels and functions.



* Passion for entertainment, streaming, and digital lifestyle products....