Social Media Program Manager-1000018310-NCH-CORP-EVP and chief physician executive-Nemours Children'

The Social Media Program Manager supports the strategic communication and brand visibility of the Physician-in-Chief (PIC) and Chief Scientific Officer (CSO) of Nemours Children's Health by managing, developing, and executing a professional and timely social media strategy.

This position ensures consistent, high-quality representation of enterprise priorities, including specialty services, research excellence, U.S.

News & World Report (USNWR) reputation-building, conference engagement, and physician leadership visibility across platforms.

The manager will collaborate closely with Marketing, Communications, departmental leaders, and the Office of the President/CEO to amplify Nemours' mission of creating the healthiest generations of children.

Essential Functions:

Develop and implement a comprehensive social media strategy for the PIC and CSO that aligns with Nemours' enterprise goals and elevates visibility across key specialties, research initiatives, and national platforms.

Create and manage a dynamic content calendar showcasing leadership thought pieces, national conference participation, research highlights, and clinical innovations.

Collaborate with Marketing and Communications and with the Office of the President/CEO to ensure consistent messaging, adherence to brand standards, and appropriate content review and approval workflows.

Lead digital storytelling efforts to highlight Nemours' clinical and research strengths, particularly within the 10-10-10 specialty growth strategy and USNWR reputation-building campaigns.

Monitor and analyze social media engagement and metrics, providing monthly performance reports and data-driven recommendations to optimize impact and reach.

Coordinate live social media coverage for key events, conferences, and leadership engagements, ensuring timely, accurate, and professional representation.

Develop content partnerships with specialty leaders, faculty, and enterprise programs to promote cross-platform synergy and highlight physician and research excellence.

Stay informed on social media trends and emerging tools to enhance professional visibility and digital engagement for physician leaders.

Ensure compliance with Nemours' privacy, communication, and branding policies across all platforms.

Support crisis communication needs related to PIC/CSO social channels as directed by leadership and Communications
Additional Requirements:

Bachelor's degree is required

Minimum of 3 years of social media or marketing required.

Experience working for Senior Management/Executives highly preferred.

About Us

Nemours Children's Health is an internationally recognized children's health system.

With more than 1.7 million patient encounters annually, we provide medical care in five states through two freestanding state-of-the-art children's hospitals - Nemours Children's Hospital, Delaware and Nemours Children's Hospital, Florida.

Our pediatric network includes 80 primary-urgent-and specialty ...