Vice President-Federal Communications and Marketing (Hybrid Remote - McLean, VA / DC Area)

Description & Requirements

Maximus is seeking a dynamic and experienced Vice President-Federal Communications and Marketing to join our innovative team.

The ideal candidate will bridge the gap between technology, business process services and marketing in the Federal Government sector.

In this role, you will be responsible for Team Leadership and Change Management in a large organization.

The VP-Federal Communications and Marketing will collaborate with cross-functional teams to drive Federal solutions and offerings.

If you are a strategic thinker with a passion for technology services and marketing, and if you thrive in a dynamic and collaborative environment, we invite you to apply to the position at Maximus.

This is a hybrid position with the need to go into the office a minimum of 3 days per week and occasionally attend meetings and/or events in the Tyson Corners, VA/ Washington, DC area.

This position requires some travel.

The selected candidate must live in this geographical area.

Key Areas of Responsibility

- Identify, plan, develop, and oversee differentiated and impactful marketing strategies/materials.

- Developing new programs for customer engagement including integrated marketing programs from concept to execution

- Drive Maximus Federal solutions and offerings.

- Manage digital and social media strategies across the federal market

- Build, manage, and coach a high-performing marketing team.

- Direct and support market research collection, analysis, interpretation of market data for short- and long- term market forecasts and reports.

- Work closely with the growth leaders to align sales and marketing strategies

- Maintain brand standards and ensure compliance across all marketing and communications channels.

- Build long-term relationships with employees, clients, government officials, and stakeholders.

- Serve as a collaborative and senior leader on the Maximus Communication & Marketing Team, helping to align strategy and outcomes across the company.

- Drive the implementation of marketing campaigns that meet business objectives and drive customer engagement.

- Develop relationships with associations, academia and industry partners to drive thought leadership and brand elevation.

This role will develop and oversee the Maximus Federal segment marketing strategy.

Responsibilities include building brand visibility in the Federal marketplace, driving customer and partner engagement to support growth goals.

This position will be responsible for developing annual marketing plans building strategy, managing the cross functional team and budget and, leveraging partner relationships, driving go-to-market solutions.

Qualifications:

-15+ years of experience in a Federal Marketing and Industry Analysis position including 7+ years managing a team.

-Previous experience at a corporation focused on the Federal sector.

-Bachelor's degree in Marketing, Business, or a related field; technical background and digital marketing are ...