Product Director, Professional Education, IMAAVY

At Johnson & Johnson, we believe health is everything.

Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:
Marketing

Job Sub Function:
Multi-Family Marketing

Job Category:
People Leader

All Job Posting Locations:
Horsham, Pennsylvania, United States of America

Job Description:

Johnson & Johnson is recruiting for a Product Director, Professional Education, IMAAVY, located in Horsham, PA. 

About Immunology 

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements.

Visionaries like you work on teams that save lives by developing the medicines of tomorrow. 

Our Immunology team leads in the development of transformational medicines for immunological disorders and illnesses.

You can influence where medicine is going by restoring health to millions of people living with immune diseases. 

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way. 

Learn more at https://www.jnj.com/innovative-medicine 

The Product Director, Professional Education, will support the recent launch of IMAAVY in generalized Myasthenia Gravis and upcoming launches, reporting to the Group Product Director, Market Development.

This is a critical marketing position on the IMAAVY team to shape professional education strategy and implementation in close partnership with Thought Leader Liaisons Marketing Operations.

 

Key Responsibilities:



* Lead the development of professional education strategy and execution, in close collaboration with Marketing Operations, the Thought Leader Liaison team, and Key Opinion Leaders.


* Lead the development of branded and unbranded peer-to-peer content and assets.


* Lead the planning and execution of the national faculty training, quarterly forums, product theaters, and national broadcasts.

 


* Partner closely with field leadership and Thought Leader Liaison team to ensure effective execution of speaker programs, support speaker selection and optimize peer-to-peer utilization to support brand objective.


* Lead the development of non-personal peer-to-peer tactics (e.g.

KOL videos) to leverage across channels.


* Lead HCP advisory board strategy and execution in close collaboration with HCC, including the Advanced in Myasthenia Gravis (AIM) advisory board with top national KOLs.


* Manage agency partners, ensuring rigor in project management, marketing excellence and exceptional execution of key tactics and del...