Senior Director, Sales Operations

Who We Are:

Managed Health Care Associates, Inc.

(MHA) provides care communities access, solutions, and insights to help them run their businesses more effectively.

Our members include post-acute providers across the care continuum, including long-term care, home infusion, specialty pharmacies, senior living, and other group living facilities.

Our team of associates is passionate about our common mission of helping people age with grace and championing our core values of being Curious Learners, Selfless Advocates, and Relentless Finishers.

Who we’re looking for:

The Sr.

Director, Sales Operations is a strategic leadership role responsible for optimizing the end-to-end customer journey—from lead to renewal and expansion.

This executive will own the operations functions supporting all sales teams, leading initiatives in territory planning, account segmentation, lifecycle analytics, sales process design, and cross-functional alignment.

The ideal candidate brings deep healthcare experience and a data-driven, analytical mindset, with a proven ability to operationalize scalable sales growth strategies across diverse, complex Post Acute healthcare ecosystems in the GPO healthcare markets.

 

What You’ll Be Doing:

Sales Operations Strategy


* Develop and lead a comprehensive targeting strategy aligned with revenue goals.


* Drive sales goals forecasting accuracy for new business and recurring revenue.


* Own territory planning and mapping to ensure balanced coverage, rep productivity, and market saturation.


* Design and maintain account segmentation frameworks for acquisition, onboarding, retention, and expansion of members.


* Collaborate with Sales, Marketing, and Operations leaders for consistent customer engagement.


* Support compliant pricing, contracting, and customer data practices.

 

Salesforce Effectiveness & Measurement (Performance & Analytics)


* Develop KPIs, dashboards, and forecasting tools to feed organizational analytics and BI tools.


* Operationalize customer onboarding, QBR workflows, and success plan tracking with sales leadership.


* Oversee reporting and analytics for Sales and Customer Success, driving actionable insights across the sales funnel.


* Ensure visibility into performance across customer lifecycle stages — acquisition, onboarding, adoption, renewal, and expansion.


* Unify systems, processes, and reporting across Sales and Customer Success for a seamless customer journey.


* Manage the Sales Operations tech stack, ensuring system integration and user adoption.


* Develop consistent reporting tools and technologies to drive insights and performance.

 

Incentive Compensation Planning & Processes


* Collaborate with Finance, Product, and Marketing teams to drive territory planning and business impact.


* Design and manage Sales Compensation practices, including modeling tools and annual agreement administration.


* Use Account Segment...