Senior Manager, Media Planning - Self Care

Description

Kenvue is currently recruiting for a:

Senior Manager.

Media Planning - Self Care

What we do

At Kenvue , we realize the extraordinary power of everyday care.

Built on over a century of heritage and rooted in science, we're the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® and BAND-AID® that you already know and love.

Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.

We are passionate about insights, innovation and committed to delivering the best products to our customers.

With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day.

We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours.

For more information , click here .

Role reports to:
Sr.

Director, Media Excellence

Location:
North America, United States, New Jersey, Summit

Work Location:
Hybrid

What you will do

The Senior Manager , Media Planning , Self Care is responsible for overseeing and managing all aspects of global communications & media planning strategy in support of key global brand teams .

As the Senior Manager , Planning for Self Care you will support the annual and campaign planning cycles of our global brand teams, provide strategic guidance and inputs in an E2E comms planning process, and to ensure successful handoff from global comms strategy to local execution and activation.

Key Responsibilities



* Drive the strategic development of global E2E comms planning process at Kenvue and execution through key global brands , in collaboration with local market requirements and agency processes



* Develop and implement strategic comms & media requirements through global brand planning, content creation, and media planning cycles



* Support local media planning efforts through successful briefing from global comms plan and requirements/expectations of local counterparts for activation



* Act as lead Media collaborator for Self Care comms and media planning, in collaboration with Nicorette, Pain and Allergy global brand teams



* Integrate central planning standards (sufficiency, alignment of business + comms objectives , downstream media requirements and best practices) into global brand team planning



* Collaborate with cross-functional teams (internal, external agency roster) to integrate media planning efforts with overall marketing strategies



* Stay abreast of industry trends and technologies to recommend innovative media solutions



* Analyze campaign performance data and support insights feedback loop to optimize comms & media strategies and drive continuous improvement

What we are looking for

Required Qualifications



* Bachelor's degree in Marketing , Adver...