Media Data Strategy Specialist

Media Data Strategy Specialist

Job Description

Location: Office presence is flexible (Walton Oaks, Tadworth); however, weekly visits to a London-based agency are mandatory.

About You:

You are ambitious and always taking initiative to make things better and bring others along with you.

You are ready for a new challenge and want a career with purpose; to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.

What makes working for Kimberly-Clark so special?

Working for Kimberly-Clark, you’ll have the opportunity to work across some of the biggest household names in the UK, including Andrex® and Kleenex®.

Our brands are an indispensable part of life for people in more than 175 countries - almost ¼ of the world’s population purchase our products every single day!

We don’t take this for granted, we also recognise our responsibility in developing sustainable practices to support a healthy planet and helping to build stronger communities to ensure our business thrives for decades to come.

In all that we do, we’re building a legacy of positive impact.

We appreciate that our people define who we are, and what we do.

We offer careers that allow people to take pride in working for a company with the highest ethics and apply their diverse experiences and passion to brands that make lives better for people all around the world.

Excited yet?

You should be! This is an exciting opportunity for people who are passionate about growing their career within media in a high-profile position within Kimberly Clark UK.

The Role:

The role will be playing a pivotal part in our Media Performance Team, supporting our Media Managers to define audience strategies and connecting data across owned, paid and retail (2PD) within an eight figure annual media investment for Andrex® or Kleenex®.

You are a subject matter expert, willing to bring your experience and knowledge to stay current with industry trends, best practices, and new technologies to ensure our campaigns are innovative and effective.

Being able to translate this to thinking big picture and prioritize the UK marketing strategic vision for execution.


* Media innovation: drive insight led approach with test & learn mindset, connecting data types across owned and paid media.

Push execution across agency partners to deliver learnings that build capability and audience insights across social and digital discovery channels.


* Audience first: establish strategic audience application & measurement blueprint; build data mapping from multiple sources to create a combined audience view and feed creative insights.

Creating a framework providing clear guidelines on audience choice and application based on defined aims.

Seek opportunities to execute across with 0/1/2PD, including retailer data, to accelerate media capabilities.


* Partnership management: define the roadmap for data utilisation across retail partners such as Amazon, Tesco an...